Vitamin Water sued for misleading consumers

The Center for Science in the Public Interest has sued Coca Cola, claiming that the marketing of the wildly popular Vitamin Water is "deceptive."

"It truly shocks the conscience that a company like Coke would try to keep customers by selling them a soft drink and telling them it's a vitamin," said Stephen Gardner, director of litigation for the group.

According to Reuters, Coke called the suit "ridiculous."