Get on the Stick: A lot of safety for $15

I can't vouch for its benefits or quality yet, but I have to admit, I can see the appeal.

Todd Brabender, a PR guy who specializes in marketing off-beat products, sent me a doozy the other day. For years, I admit that I kind of ignored his emails, but then the Wall Street Journal profiled Brabender last December, touting him as a guy who always represents odd but useful items (like the SummerSled, which you can use in grass), and suddenly, now I'm almost honored to get his press releases. Funny how that happens. Brabender hasn't changed, but suddenly a respected newspaper does a profile, presto, he has credibility.

And that's how I came to help spread the word about the 4-in-1 SafetyStick Device. He sent a press release to me about it, and I thought, "Well, that's interesting." So I emailed Brabender back and asked him for a little more information, and then heard nothing back and figured he was now ignoring me. Until suddenly a SafetyStick comes in the mail to me.

"Wow," I thought, "I should be emailing PR people who represent luxury automobiles."

But instead I now own the 4-in-1 SafetyStick Device ($14.95), which is a great little stick-shaped tool for anyone who drives a car, SUV or truck and who has a healthy dose of paranoia. Worried that someday you might swerve to dodge a little squirrel in the road and inadvertently find your car crashing over a guardrail and careening off a bridge, and then finding yourself stuck in a gully, trapped in your automobile, with lousy cell phone reception, no view of your car from the road thanks to the foliage and nothing else on your side but a hope and a prayer?