What Buyers Want Now


Baby Boomers
Since they were born, baby boomer demographics have dominated any market they entered. The 50 plus real estate market is no different. Generation Boomer, born in 1946 to 1965, still outnumbers Gen X. With 80 million boomers out there, it nearly matches the young generation of the Echo Boom (the boomers’ babies) that followed. This mature market has incredible buying power. Older boomers have a median net worth about $250,000—enough money