AOL.com Video - William Randolph Hearst Invented 'Synergy'

VIDEO:Knowledge

William Randolph Hearst Invented 'Synergy'

Description:The Academy of Motion Picture Arts and Sciences, in partnership with the Huntington - USC Institute on California and the West, is pleased to present this major conference exploring the history of Hollywood and the film industry in the critical decades between World War I and World War II. In this video, Taylor Coffman talks about the influence of William Randolph Hearst and the invention of 'Synergy' in reference to Hollywood collaboration. (2:37)

Source: FORA.tv Culture

Tags: Synergy and William Randolph Hearst , FORA TV , fora.tv , Hollywood and Society