Thinking For a Living Working in Design - Ross Floate

In Chapter 14 of 20 in his 2012 interview, branding and design strategist Ross Floate answers "How Do You Use Design as a Process to Solve Problems?" Floate shares how getting to solve a wide array of interesting problems allows him to have a career where he goes to a job where he thinks for a living. He notes the ease of doing jobs on topics that match your interests, and shares the reward of applying a design discipline and enthusiasm to different kinds of companies.