A "Master Class" at CES: An Insider Tour With Group M's Irwin Gotlieb

At the Consumer Electronics Show, countless companies host tours of the show floor, but the best one to book a slot on may be with Irwin Gotlieb, chairman of GroupM. He's been hosting tours of CES for many years for brands and clients, and his tours are like a "master class" in that they showcase what's most important at the event, says Randall Rothenberg, President and CEO of the Interactive Advertising Bureau.