AOL.com Video - NBC's Vivian Schiller: 'Platform Agnosticism Is Completely Wrong' For Legacy Media

VIDEO:Tech

NBC's Vivian Schiller: "Platform Agnosticism Is Completely Wrong" For Legacy Media

Description:VIEQUES, PR - The concept of "platform agnosticism" the notion that legacy media companies must have their content on all digital outlets is "completely wrong" says NBC News Chief Digital Officer Vivian Schiller in this session excerpt from the Beet.TV Executive Retreat. The former General Manager of the NYTimes.com and CEO of NPR says that legacy media companies need to craft an experience around their brand. (3:03)

Source: BeetTV

Tags: Vivian Schiller on Platform Agnosticism , beet.tv , BeetTV , broadcast video news