MDialog Announces Addressable Video Ad Plaform For Connected Devices
Description:Digital video as services company mDialog launched new tools to let brands and media companies roll out targeted ads on digital devices like mobile phones starting next month.
Customers for the targeted ads will likely include major media companies, who can use the tools to deliver one-to-one ads in both linear and live streaming. The so-called “Smart Stream Platform” lets programmers and service providers target indvidual users on the iPhone, iPad, Android, AppleTV, GoogleTV, Roku, Xbox.(4:59)