AOL.com Video - Ken Wirt on Cisco's Consumer Electronics Strategy

VIDEO:Tech

Ken Wirt on Cisco's Consumer Electronics Strategy

Description:To mine the growing opportunity in consumer technology, Cisco is expanding its presence in the consumer market and moving more aggressively beyond its business-to-business roots, the company told Beet.TV during an interview at Cisco headquarters. A lot of innovation happens at the consumer level and then moves up, said Ken Wirt, VP of consumer marketing. Laptops and Smartphones, as examples, have gained momentum with consumers and then moved into the enterprise mar (3:35)

Source: BeetTV

Tags: Ken Wirt on Cisco's Consumer Electronics Strategy , beet.tv , BeetTV , consumer electronics