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KC Estenson Says CNN Promotes Live Channel on NYTimes.com

Description:CNN has stepped up advertising of its live coverage this year, and is promoting its live channel coverage of election night on The New York Times homepage today as part of that effort. "We have been advertising CNN.com Live, which broadcasts 24/7, is attracting sizable traffic, CNN.com General Manager KC Estenson told me in an interview at the Beet.TV Online Video Roundtable yesterday, where he was a panelist. (2:37)

Source: BeetTV

Tags: CNN Promotes Live Channel on NYTimes.com , beet.tv , cnn and NYTimes.com collaboration , cnn promotions