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VIDEO:Business

John Elkington on the New Green Economy

Description:John Elkington believes that social and environmental problems could cause a global economic crisis. Mainstream corporations are now looking to social entrepreneurs for business ideas that mitigate these risks and leverage market opportunities. This contributes to a green, sustainable economy. (8:42)

Source: BigPictureTV

Tags: John Elkington on the New Green Economy , bigpicture.tv , bigpicturetv , environme

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