Description:Advertisers, media companies and programmers have been grappling with convergence for more than twenty years, and it's finally taking shape in some areas, notably with TV-quality content across platforms, says Rob Norman, Chief Digital Officer at GroupM Global, during an interview with Beet.TV at the Beet Retreat 2013 in Vieques, Puerto Rico. We sat down with him to discuss what convergence truly means. (6:03)