Ed Sussman on Fast Company's Monetization of Robert Scoble's Show
Description:With news of Robert Scoble landing at Mansueto Venture's Fast Company to head up a new online television network, I asked Ed Sussman, his boss, how the new show will be monetized. He said it would be PBS-like, meaning a discreet introduction. He is not planning to use pre or post roll advertising at this time. He added that sponsors would be provided with other values such as event participation.
Ed also provides an explanation of the value of video at the Fast Company site.(3:17)