Brian Haven Talks on the Mysteries of Video Search
Description:
Unlike text or images, which can be easily searched, searching video is not that simple because search engines don't see video images. Instead, the crawlers essentially find words like;skate boarding; or Katrina that producers put around their content when they upload it to YouTube, Google, etc. This is called metadata. Lots of video is found virally, through word of mouth. (2:01)