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VIDEO:Tech

Adap.Tv Says Advertising Rates For Online Video Are Skyrocketing

Description:Adap.tv , the enormous online video ad marketplace, reports that the amount that advertisers pay for one thousand impressions (CMP) has rising an extraodinary 125 percent for premium content, year over year, says Amir Ashkinazi, CEO in this interview with Beet.TV. He says that while lower-end videos haven't risen as sharply, the average increase for all videos on his company's network is 78 percent. (4:22)

Source: BeetTV

Tags: Online Video Advertising Rates Are Skyrocketing , adap.tv , advertising on online video , advertising on premium content

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