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Starcom's Kienast: Connected Home Will Roc...
Just a couple of years ago, mobile advertising barely figured on agencies' radars. Now it's front-and-center - and set fora bright future as the Inter...
February 11, 2014
Mobile Video Advertising Up 13X for SpotXc...
PHOENIX -- Mobile video advertising is exploding, with year-over-year video advertising up 13X for video adtech company SpotXchange, says Kevin Schaum...
February 18, 2015
'The Doctors': Mobile Advertisement Causes...
The Doctors discuss a provocative mobile ad campaign that caused more than 500 car accidents in one day!
November 15, 2014
Groupon, 4Info and Brand in Hand on Mobile...
Mobile Advertising and Marketing Panel with Zaw Thet of 4INFO, Mihir Shah of Groupon, and John Hadl of Brand in Hand.
December 18, 2011
G6 Media Mobile Advertising
TechCrunch Interviews Rangel Spasov from G6 Media, a mobile advertising agency that synchs social network data to provide relevant ads to users.
March 01, 2012
Facebook’s Mobile Advertising Earnings
Facebook reports first-quarter earnings, Apple reportedly dedicates more resources to iOS 7 and the Department of Defense considers iPhones and Samsun...
May 02, 2013
The Complexities of Mobile Video Advertisi...
Yahoo has bought itself a role in the advertising ecosystem that comes after the desktop web by acquiring mobile analytics firm Flurry last week, says...
July 25, 2014
Brands Need to Embrace Mobile Advertising
CANNES – Navigating how to embrace mobile technology is the challenge for CMOs says Greg Stuart, CEO of the MMA (Mobile Marketing Association). Stuart...
June 28, 2013
Videology's Collider Unit Touts "Confirmed...
Most mobile targeting strategies are inferred, rather than confirmed, but the latter is much more precise, says Peter Hagerty, Senior VP of Strategic ...
March 01, 2013
Eric Litman on the Future of Mobile Advert...
The explosive growth of mobile device usage and proliferation of applications presents a new, dynamic landscape for prestige marketing and commerce. T...
March 03, 2011
YuMe Taps Booming Growth in Mobile Video A...
Digital video isn't quite a four-screen proposition yet in Europe, but mobile video is growing quickly in places like the United Kingdom, says Owen Ha...
September 18, 2012
Facebook Ads Are About To Invade Mobile Ap...
Facebook is about to launch a mobile advertising network that could potentially take on Google’s. According to sources, Facebook will launch its mobil...
April 21, 2014
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