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Taboola: Discovery Will Be the 'Fourth' Ca...
Taboola, the content discovery technology platform, which powers the consumption of videos and articles via the distribution of billions of thumbnai...
April 02, 2014
Mobile Has Become the "Dominant Digital Ad...
From being a niche advertising sector not too long ago, mobile advertising has fast become the dominant digital advertising platform, says Rob Norman,...
June 25, 2014
2014 Predictions for the Digital Advertisi...
AOL Networks CEO, Bob Lord, discusses his predictions for the digital advertising world in 2014!
November 18, 2013
Reality Check: What Digital Advertising Re...
It's time to simplify digital advertising at scale. For fun, AOL Networks put together a short video highlighting the reality behind what it takes to...
September 26, 2013
Dx3: Canada Needs More Digital Advertising...
Advertising Executive Fred Forster says Canada holds a strong position in the digital space despite having to make do with less investment than seen i...
March 28, 2014
Digital Advertising Needs Big Data, TV Com...
Given the sheer number of operating systems and devices, mobile advertising is a challenging medium to measure, but it could benefit greatly from so-c...
October 03, 2012
London Cabs to Get Digital Advertisments
Ads that can change according to time, location and even the weather (important in London) are set to roll out on London's iconic black cabs.
June 11, 2013
Programmatic Poised to Impact TV Buying, S...
LONDON -- Programmatic advertising not only has the potential to influence digital advertising, but also TV, says Steve Parker, co-CEO of Starcom Medi...
August 28, 2014
The NewFronts Are Good Marketing, but Not ...
While the Digital Content NewFronts, which concludes today, provides good visibility and marketing for the digital advertising industry and video prod...
May 06, 2014
The Search For Standards For Addressable A...
All manner of companies is shooting to make digital advertising that's "addressable" - targetable to individual users across devices. But when will, i...
March 18, 2014
Forrester Predicts Torrid Video Ad Growth ...
Citing the just-released, comprehensive study of digital advertising, titled "The Digital Media Forecast 2012 - 2017," Forrester Principal Analyst Joa...
October 11, 2012
Collective and Zenith Launch TV Analytics ...
LOS ANGELES -- Here at the 4A's annual meeting, Collective, the New York-based digital advertising technology company, and media agency Zenith, have d...
March 18, 2014
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