Back to Mobile View
AOL.com Search Video - Brightroll
Set AOL as Homepage
Find a video
1 - 12
BrightRoll's COO Falck: Nielsen Is Bringin...
While consumption in mobile video has been explosive, advertising has lagged due in large part to a lack of adequate user analytics. That will chang...
May 04, 2015
Yahoo! May Buy Video Ad Service BrightRoll...
Yahoo! is reportedly in talks to buy cross-platform digital video advertising service BrightRoll for a price in the range of $700 million to $725 mill...
October 21, 2014
Yahoo's Meeting Programmatic Demand from A...
While advertisers and their agencies are looking for quality programming, they want to buy audiences in a flexible scenario, targeting audiences, powe...
May 01, 2015
Programmatic Video Goes Center Stage at Ne...
At last night's Yahoo NewFront event at Lincoln Center, interest in programmatic video advertising and the opportunity to buy highly targeted audience...
April 28, 2015
Yahoo's Big Data Is Now "Lit Up" on Bright...
LAS VEGAS - Following its acquisition by Yahoo late last year, programmatic video adtech company Brightroll is now using data from Yahoo's one billio...
April 24, 2015
Yahoo Expands Programmatic Video Ad Offeri...
Yahoo's acquisition late last year of programmatic video adtech company Brightroll means that the giant publisher will use data and analytics to targe...
April 19, 2015
BrightRoll's Mosher: 'Ad Tech Consolidatio...
Ad-tech M&A is in full-swing. Whilst the industry lumascape looks complex today, large internet operators are snapping up some of the bigger ad tech p...
March 02, 2015
BrightRoll's Mosher: Yahoo To Change the M...
Mobile is one of the key areas of focus for video ad tech firm BrightRoll in 2015, and the company reckons its recent acquisition by Yahoo, for $640mn...
February 02, 2015
Yahoo Buys Digital Ad Service BrightRoll f...
Yahoo is buying digital video advertising service BrightRoll for $640 million in an effort to boost its revenue after years of little or no growth. Th...
November 12, 2014
Goldman Names New Partners, and More
What’s News: Goldman Sachs names 78 new partners. Rosetta’s probe successfully lands on comet. Yahoo buys video-ad platform BrightRoll for about $640 ...
November 12, 2014
Consumption Is Powering the Mobile Video ...
Video viewing by a new generation, who see their phones and tablets as their "TV," is driving a transformation of video consumption. Advertising wil...
October 09, 2014
Brightroll and Nielsen Study Ties Mobile V...
A Nielsen study of mobile video advertising effectiveness, commissioned by video adtech provider Brightroll, finds that cross-screen TV ad buying whic...
October 04, 2014
Back to Top
Help & Feedback
About Our Ads
© 2015 AOL Inc.
All Rights Reserved.