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  • Video Ad Platform and Jivox's Interactive ...(03:04)
  • Jivox's interactive online video advertising platform is increasing click through rates by giving consumers the option to engage with the content eith...
  • Date: July 06, 2012
  • Source: BeetTV
  • Interactive TV Platform 'Snooozy' Engages ...(02:55)
  • Snooozy, the startup company specializing in audience engagement, launched new software to help television stations interact in real time with its aud...
  • Date: May 30, 2012
  • Source: BeetTV
  • 4C's Neuhauser Helps Brands Understand 1.5...(07:46)
  • If you haven't yet heard of 4C Insights, the data science company that just acquired Teletrax, the scale of insights it is processing suggests you soo...
  • Date: August 06, 2015
  • Source: BeetTV
  • Taboola Adds Gannett But Wants the World o...(04:37)
  • Fresh from announcing a deal with Associated Press, content recommendation engine Taboola also says newspaper publisher Gannett will adopt its technol...
  • Date: August 06, 2015
  • Source: BeetTV
  • Forbes CEO Perlis Sees Gold in Collision o...(05:53)
  • When Mike Perlis decided to accept the invitation to become the first CEO of Forbes Media from outside the Forbes dynasty, many industry insiders wond...
  • Date: August 06, 2015
  • Source: BeetTV
  • Publicis' Lévy Says, in Future, 'Ideas Wil...(04:16)
  • The whole of the communications business is being shaken up - and yet, one thing will remain exactly the same. "In 10 years time, as today, ideas will...
  • Date: July 02, 2015
  • Source: BeetTV
  • Rubicon's Stevens Sees Retailers Becoming ...(05:55)
  • If you thought it was just media companies that were selling automatic online advertising, think again. Retailers are also becoming media companies, a...
  • Date: July 02, 2015
  • Source: BeetTV
  • UM Doubles Down on Programmatic and Strate...(04:15)
  • While UM has been involved in programmatic buying for nearly five years, it's recently begun investing in a slate of technology to bolster its work in...
  • Date: May 07, 2015
  • Source: BeetTV
  • Native Video Advertising Is Center Stage f...(02:35)
  • Native advertising has become a central focus for revenue at The New York Times, according Chief Revenue Officer Meredith Levien in this profile artic...
  • Date: May 08, 2015
  • Source: BeetTV
  • Nielsen New Israel-Based Venture Fund Back...(06:24)
  • Launched 18 months ago in Israel, Nielsen Innovate, an early-stage fund and incubator with a focus on adtech and media, has made eleven investments. ...
  • Date: May 29, 2015
  • Source: BeetTV
  • Video Viewing Analytics Drives Ad Buys and...(06:42)
  • Analytics on consumption of video across content delivery can help inform ad buys, ensure safe travel of video, and prevent fraud, says Michael Fay, V...
  • Date: May 07, 2015
  • Source: BeetTV
  • AOL's NewFront: A Marriage of Media and Te...(02:25)
  • For AOL, the NewFront was more than a slate of Web new original video shows, it was an integrated offering of media and technology with its programmat...
  • Date: May 07, 2015
  • Source: BeetTV

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