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advertising messaged content integration|12|1
1 - 12
Cooper of Adweek on Risks For Publishers
While so called "native advertising," meaning advertising messages integrated into what might appear as editorial content, is growing as publishers se...
June 25, 2013
Branded Video Comes of Age as Madison Aven...
As consumption of media fragments, and moves increasingly to digital, big brands are looking to their agencies for ways to associate with hard-to-reac...
October 14, 2011
Twitter Buys Namo Media To Expand Its Nati...
Twitter today has made another acquisition to build out its ad tech business — specifically in the area of native ads. It has acquired Namo Media, a s...
June 05, 2014
Adobe Plans to Join Advertising
Video advertising and content are essentially "separate", says Ashley Still, Director of Video Solutions for Adobe Systems in this interview with Beet...
November 03, 2011
Today's Best Advertising Techniques
Nina DiSesa, chairman of McCann Erickson New York, talks about the best way to advertise. She also talks about how to keep the advertising message app...
June 02, 2010
Apple to Update App Store, Offer Free Down...
Apple is set to release an updated version of its Apple Store app, which will integrate content from iTunes and iBookstore.
July 21, 2013
Jun Group Delivers Results For Top Brands ...
With 56% of Facebook users visiting the social network to play social games, it's a natural fit to integrate branded video into those games on behalf ...
August 15, 2012
CNN.com Readies Full Integration with Face...
Today in New York, CNN.com announced a number of developments around digital content including full integration with Facebook Connect, a blog network ...
January 26, 2011
Subliminal Ads to Invade Your Sleep
No joke, there's a new plan to beam ads directly into the heads of unsuspecting train passengers! Anthony shows us their plan and whether subliminal a...
July 11, 2013
24/7's Jeff Marcus on Interactive Video Ad...
While the most common form of online video advertising is "pre-roll" advertising, meaning ad messages viewed before the requested video, one model tha...
November 24, 2010
Facebook Home Hopes To Be Smartphone Messa...
Mark Zuckerberg has staunchly rejected the notion that Facebook Home, the social network’s new Facebook-ified smartphone software, is a “phone.” In a ...
April 11, 2013
HuffPost Live Highlights
Gender and Digital Life
Performing gender on an ever present stage in the digital world is explained and explored in the "Gender and Digital Life" toolkit.
September 05, 2012
Common Sense Media
Russell Brand Slams Sean Hannity Over Gaza...
'Sharknado 2' Whips Up Twitter Feeding Frenzy
Teen Hit by Train Reunited With Rescuers
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