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BlackArrow's President: Dynamic Ad Inserti...
.Early in 2013, the press announced that DAI – dynamic ad insertion – was enabled across nearly 30 million homes, mostly in homes serviced by Comcast ...
June 10, 2013
The Challenges and Rewards of Advanced TV ...
"Audiences are changing—they’re not watching just television anymore. They’re multi-tasking," says Beet.TV contributor Ashely Swartz. As a result, adv...
January 19, 2013
AOL's Gabriel: The Importance Of Being 'Fu...
Advertising technology firms are fond of flexing their "stack" - each boasts the varied strata of their connectable platform pieces. But what does "fu...
January 31, 2014
PubMatic Unveils New Privacy Technology
Digital advertising technology company PubMatic announced the launch of a new technology solution for privacy at the Cannes Lions last week where we...
June 26, 2013
AOL's Adap.Tv Readies "True Household Addr...
Today, Adap.tv, the video advertising technology unit of AOL, announced the introduction a product to power linear television ad buying. The company i...
March 03, 2014
Videology Expands Programmatic Offering to...
Videology, the video advertising technology platform, which has been developed and deployed primarily for advertisers and marketers who are on the "bu...
September 25, 2013
YuMe Taps BlueKai for Market Data
YuMe, the online video advertising technology company, is using consumer data provided by BlueKai to target online video ad campaigns. We sat down rec...
February 09, 2011
MDialog Has Dynamic Ad Insertion For Live,...
MDialog, a Toronto-based video advertising technology company, has a new product to insert video advertising dynamically into live programming. The p...
May 20, 2013
TubeMogul Enjoys International Growth as A...
TubeMogul, the video advertising technology platform that provides solutions to agencies and brands who buy media through electronic exchanges, is see...
July 02, 2013
Automation Looms Large at Global Media Sho...
COLOGNE - The takeaway from this year's DMEXCO conference was about automation -- and technology advancement around advertising, reports Beet.TV's As...
September 23, 2013
Web Video Publishers Have Syndication Plan...
No longer depending on video views just on their big destination sites, as many of half of premium publishers like Fox and MSNBC.com, have in place a ...
January 19, 2011
Mobile RTB Platform StrikeAd Expands in US...
European mobile advertising technology company StrikeAd recently opened its first office in the US as the company aims to grow in the mobile market, s...
September 27, 2012
WWE's Brie Bella Battles Giuliana Rancic
Majority of Breakups Done Via Text
Part of Neighborhood Shuts Down as Marijuana...
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