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1 - 12 out of9122 results
  • Ad Exec Offers $10000 For Future Husband(01:02)
  • There is nothing wrong with being single, but should you wish not to be, one woman has come up with an ambitious solution. An unnamed advertising exec...
  • Date: August 06, 2013
  • Source: HuffPost Live Highlights
  • Trending News: 4-Year-Old Mayor Reelected(07:21)
  • Full Segment: Caroline takes a look at the top trending stories of the day including the pageant winner arrested for throwing bombs, an exec who offer...
  • Date: August 06, 2013
  • Source: HP Live Segments
  • Google's VanDerzee: We Need to Simplify T...(07:31)
  • The future of digital advertising must be the opposite of its current complexity as new consumer devices threaten to make permitting and measuring mar...
  • Date: February 25, 2014
  • Source: BeetTV
  • Programmatic TV Is Years Away: Simulmedia'...(06:15)
  • Many online ad buyers who are now using so-called "programmatic" trading techniques for video are getting excited about the idea of old-fashioned TV u...
  • Date: March 10, 2014
  • Source: BeetTV
  • Verification Is Key Driver Of Video CPMs(05:10)
  • The apparent shortage of premium video inventory against which brands can advertise is being driven in part by insufficient verification for who is re...
  • Date: January 02, 2014
  • Source: BeetTV
  • Marketers Must Use Data to Tell Stories(06:14)
  • The rise of super-targeted 'programmatic' online ad buying may be cast as the rise of 'Maths Men' over 'Mad Men' - but one ad exec says marketers shou...
  • Date: December 09, 2013
  • Source: BeetTV
  • Programmatic Ads Must Embrace Emotion(08:19)
  • So-called "programmatic" buying and selling of online ads may super-target highly efficient inventory - but that doesn't mean algorithms really unders...
  • Date: November 21, 2013
  • Source: BeetTV
  • Programmatic Flip Is In The Bidded Switch(04:16)
  • For all the talk about the collection of online ad buying processes come to be known as "programmatic", two ad execs suggest the real definition of th...
  • Date: December 08, 2013
  • Source: BeetTV
  • Programmatic Needs Cross-Platform Creative...(06:10)
  • The extent to which video advertising is sold using automated, 'programmatic' method is booming. But one top ad exec tells Beet.TV of two key pieces t...
  • Date: December 03, 2013
  • Source: BeetTV
  • Not Enough Programmatic Inventory(11:23)
  • Online video is booming - but not enough to make for a big programmatic advertising business yet, one video ad exec tells Beet.TV.
  • Date: July 25, 2013
  • Source: BeetTV
  • The Hybridization Of TV & Digital Ad Buyer...(04:03)
  • As online video's advertising growth gathers steam, the two disciplines from which the format is drawn are converging, according to one ad tech exec.
  • Date: March 07, 2014
  • Source: BeetTV
  • Videology's Gaskamp: Display Ad Tech Doesn...(11:43)
  • There is no straight line from planning a textual or pictorial display ad campaigns to doing so for video, says one video ad tech exec.
  • Date: February 24, 2014
  • Source: BeetTV