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  • Commentary: The Shifting Valuations of Tel...(07:10)
  • The emphasis on TV-like buying digital video using gross ratings points by several portals, is having a big impact on theway media dollars are being s...
  • Date: October 23, 2012
  • Source: BeetTV
  • Digital Video Nearing Scale(07:38)
  • LONDON -- Digital video is quickly on pace to reach scale, says Liz Stark, Digital Activation Direction at Starcom MediaVest Group in an interview wit...
  • Date: May 27, 2014
  • Source: BeetTV
  • IAB's Rothenberg: Digital Video Is a Cult...(02:14)
  • Akin to the early days of cable when it a new medium, digital video is emerging as both a cultural force and business, says Randall Rothenberg, CEO of...
  • Date: April 29, 2014
  • Source: BeetTV
  • Digital Video Publishers Need to Embrace "...(02:37)
  • Although digital video is different than television, video publishers need to manage their sales in a TV-like way, selling inventory on the total numb...
  • Date: October 08, 2012
  • Source: BeetTV
  • Forrester Report on Digital Video: Audienc...(05:16)
  • The evolution of effective audience measurement is the top priority for most in the digital video industry, according to a commissioned report by Forr...
  • Date: February 14, 2014
  • Source: BeetTV
  • MediaVest's Trivedi: Compliance Around Di...(03:42)
  • A crucial step in establishing digital video as a viable medium for brands and their agencies, is for publishers such as Google, AOL, Yahoo and MSN, ...
  • Date: February 05, 2014
  • Source: BeetTV
  • Nielsen Debuts Digital Video Campaign Rati...(01:37)
  • While Nielsen has had ratings for TV-made content streamed online, it now has campaign ratings for digital-original video content and is debuting the...
  • Date: April 30, 2014
  • Source: BeetTV
  • TubeMogul Intros Video Viewability Standar...(04:13)
  • The notion of "video viewability" is quickly becoming an important standard in the online video advertising business. That's why a group of digital vi...
  • Date: June 14, 2013
  • Source: BeetTV
  • Digital Video Spend Hitting "Double Digits...(04:11)
  • As the medium is maturing, spending on digital video is hitting double digits from some her media agency clients, says Amanda Richman president of Sta...
  • Date: September 25, 2013
  • Source: BeetTV
  • Digital Video Rights Are Hurdle in CBS-TWC...(04:53)
  • Digital video rights have become a sticking point in the dispute between Time Warner Cable and CBS, highlighting how new online TV services are adding...
  • Date: August 09, 2013
  • Source: WSJLive
  • TubeMogul "GRP'" in Digital Video Buying W...(02:21)
  • In a development which seeks to merge the buying of television and digital video, video ad tech platform TubeMogul has announced a new product called ...
  • Date: June 25, 2013
  • Source: BeetTV
  • Starcom's Amanda Richman on CES and a "Big...(04:23)
  • Digital video is poised for a "big year" says Amanda Richman, President of Activation and Investment at the giant global media agency Starcom. She say...
  • Date: January 05, 2013
  • Source: BeetTV

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