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Rovi Ad Network Reaches More Than 40 Milli...
Interactive program guide and digital entertainment tech company Rovi said it's reaching more than 40 million households across its network of co...
April 11, 2012
ConnecTV Unveils Second Screen Ad Network ...
ConnecTV, a social network for TV fans, and marketing promotions and tune-in market for everything TV, has unveiled their own second screen ad network...
January 15, 2013
Video Ad Networks Must Become Unique to Su...
The rise of advanced data-driven and otherwise 'programmatic' online advertising sales processes is challenging traditional ad networks to step up and...
November 26, 2013
Cyril Zimmermann on Ad Network Development
I caught up with the CEO o Paris-based Hi-Media Cyril Zimmermann today at the paidContent conference in Manhattan. Cyril heads one of Europe's largest...
February 09, 2011
Online Tech Ad Network IDG Launches Data M...
IDG TechNetwork recently launched a data management platform to tap into the audience information it has access to as an online ad network for technol...
October 27, 2012
Mobile Ad Network InMobi Rolls Out Persona...
Mobile devices should be at the centerpiece of creative and messaging, says Francisco Codero, VP and General Manager at InMobi, a mobile ad network, d...
October 10, 2013
Web Video Studio DECA Launches Video Ad Ne...
DECA, the Los Angeles-based producer of non-scripted, original Web video, has launched a video ad network or women's sites called HerChannel. For an u...
June 21, 2011
Ad Networks Mimick Television Fragmentatio...
Advertising networks are fragmenting into specialized verticals like travel ad networks, women's ad networks and gay ad networks, according to Frank A...
February 03, 2011
Digitas' Dave Marsey on the Value of Ad Ne...
Ad agencies like to be able to optimize their own campaigns and that's why ad exchanges can be a better bet than ad networks, said Dave Marsey, Senior...
December 12, 2011
Online Video Ad Network Moves to Cost Per ...
Ad networks like Tremor Video aren't aiming to compete with the premium publishers, said Jason Krebs, SVP and Chief Media Officer for Tremor, who was ...
August 08, 2011
Facebook Opens Its Mobile Ad Audience Netw...
After announcing its mobile ad network at f8 in April, Facebook today officially launched “Audience Network” and started letting any advertiser buy an...
October 07, 2014
WPP Plans Video Ad Network with New Acquis...
With the acquisition of Los Angeles-based Panache, WPP will build a video ad serving business and a video ad network for its family of companies as we...
December 07, 2011
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