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Nielsen Creates a New Twitter TV Rating|12|1
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Nielsen Creates a New Twitter TV Rating
TV ratings giant Nielsen has teamed with Twitter to create the "Nielsen Twitter TV Rating," a new audience metric based on the popular microblogging s...
December 19, 2012
TV Ratings Aren't the Only Thing Twitter C...
On Monday, Nielsen and Twitter launched their joint TV Ratings, a metric that tracks whether shows are hot -- or not. But tech pros say that's not the...
October 11, 2013
Study Suggests Twitter Chatter Drives TV R...
Nielsen looked at how Twitter buzz impacted the ratings of more than 200 primetime shows.
August 06, 2013
Sharknado Metrics: Does Twitter Hype Boost...
Shree Dandeker, Chief Strategist, BI and Analytics, DellPeter Yared, CIO/CTO, CBS InteractiveTo make social data an integral part of the business is a...
September 29, 2013
NBC Sweeps: Network Falls To Fifth Place I...
More bad news for NBC: The one-time No. 1 network has fallen to fifth place in the Nielsen TV ratings during the important February sweeps period, acc...
February 22, 2013
HuffPost Live Highlights
ESPN Sees Highest-Rated Ever TV Ratings Fo...
According to the Nielsen Company, last night’s 2014 NBA Draft on ESPN that saw Canadian basketball phenom Andrew Wiggens selected first-overall, deliv...
June 28, 2014
MTV Movie Awards, Game Of Thrones, Mad Men...
The return of Don Draper, a surprise death, and a shirtless Zac Efron had fans of Mad Men, Game of Thrones , and the MTV Movie Awards dominating Twitt...
April 14, 2014
AOL Will Use TV Ratings To Measure Its Vid...
AOL says it will become the first digital publisher to use Nielsen's TV metrics to quantify its video shows for advertisers - a move that may expose i...
April 29, 2014
TV Ratings: 'How I Met Your Mother' Finale...
How I Met Your Mother wrapped its nine-season run on Monday night, surging to series highs in the prospect. The one-hour episode, which promised payou...
April 01, 2014
TV Ratings: Sam Champion's Weather Channel...
The forecast is not so good for Sam Champion's new Weather Channel show. AMHQ pulled in an average of just 207,000 viewers during the course of its th...
March 18, 2014
New Twitter Layout Is Just Like Facebook
The new Twitter layout looks almost exactly like Facebook. Gillian Pensavalle (@GillianWithaG) shows the similarities between the two social media pla...
April 08, 2014
TV Ratings: 11.3 Million Viewers Watched J...
Jimmy Fallon's first Tonight Show brought in 11.3 million viewers. It's not as high as Jay Leno's 14.6 million-strong sendoff, but given the late hour...
February 18, 2014
Victoria Beckham Checks Out Her New Store
Cara Delevingne Shows Off Her Never-Ending...
Game On! 'E! News' Plays Ball in Battle of...
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