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  • Horizon Media Leans on Online Video for So...(03:45)
  • Media agency Horizon is leaning on digital video and the metrics the medium offers to better connect online and offline advertising, especially for en...
  • Date: September 22, 2012
  • Source: BeetTV
  • Advertising Week 2013: Shingerviews – Donn...(04:40)
  • David Shing, AOL's digital prophet, speaks with Donnie Williams of Horizon Media. Shingerviews take you on a whirlwind tour of big ideas on everythin...
  • Date: September 27, 2013
  • Source: Shingerviews
  • Horizon Media Manages Online Video Pricing...(03:32)
  • Horizon Media, the largest independent media buying agency, is working with the Adap.tv to manage online video ad inventory around current and future ...
  • Date: June 05, 2011
  • Source: BeetTV
  • Media Buyers Crave Online Video GRP(06:08)
  • A common GRP for TV and online video could be a boon to online video, said Dave Campanelli, SVP and director of National Broadcast at Horizon Media, w...
  • Date: September 13, 2011
  • Source: BeetTV
  • Online Video Is a Vast Bed For Testing TV ...(03:48)
  • While online video is effective in building brand awareness and "upper funnel activity," the big value is as a "vast bed for testing" television adver...
  • Date: June 06, 2011
  • Source: BeetTV
  • Horizon's Digital Chief More Likely To Buy...(08:07)
  • How should media agencies weigh up buying video ads through programmatic platforms versus conventional video ad networks. The US' largest independent,...
  • Date: August 13, 2013
  • Source: BeetTV
  • NASCAR Inks New TV Deal(03:15)
  • Brad Adgate, senior vice president of research at Horizon Media, details how NASCAR's new TV deal with FOX and NBC will drive profits.
  • Date: July 28, 2013
  • Source: The Street
  • Molly Sugarman on Web Original Video Not Y...(03:06)
  • Some brands are still unaware of what constitutes premium content online, and will often think first of YouTube and Hulu for online video advertising,...
  • Date: August 09, 2011
  • Source: BeetTV
  • Agencies Eager for Three-Screen Measuremen...(03:37)
  • Viewers want different viewing experiences on different devices and advertisers should keep those habits in mind as they plan three-screen campaigns, ...
  • Date: September 07, 2011
  • Source: BeetTV
  • Mason Jar Music Talks About Lean Media Pro...(08:25)
  • Jordan met the founders of music art collective and startup Mason Jar Music. Along with folk musician Josh Garrels; they have created a documentary th...
  • Date: December 08, 2012
  • Source: TechCrunch TV News
  • Improving Online Video Marketing(08:26)
  • Much of the online video focus is on consumer-facing brands, but the business-to-business online video market is growing at about 27% year over year, ...
  • Date: September 02, 2012
  • Source: BeetTV
  • Crane.TV CEO on Monetizing Online Video Th...(03:56)
  • Crane.TV, an online video-magazine for contemporary culture, has made the online video revolution economically viable with a profitable business model...
  • Date: January 28, 2013
  • Source: BeetTV

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