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  • GroupM to Exit Open Ad Exchanges by Year E...(08:30)
  • Thus far, the rise of automated, "programmatic" online ad-trading techniques has come with the rise of open ad exchanges. But Group M looks set to red...
  • Date: June 08, 2014
  • Source: BeetTV
  • Ad Exchange SpotXchange to Launch New Tool...(04:58)
  • Online video ad exchange SpotXChange plans to roll out new tools for Web publishers in 2012 in the hopes of luring more premium publishers into real-t...
  • Date: December 07, 2011
  • Source: BeetTV
  • Video Scarcity Makes Ad Exchanges Unnecess...(03:59)
  • The rise of automated, 'programmatic' ad sales methods means premium publishers may not need to use conventional ad networks anymore, GroupM's digital...
  • Date: November 29, 2013
  • Source: BeetTV
  • Google Has 'Top-Tier Publishers' for Progr...(05:32)
  • Automated, so-called "programmatic" online ad-trading techniques may considered a mechanism for buying low-grade ad space. But Google is amongst those...
  • Date: June 09, 2014
  • Source: BeetTV
  • Facebook Now Serves 1 Billion Video Views ...(00:42)
  • Facebook is quickly transforming into FaceTube. Facebook revealed on Sunday that its users have viewed an average of 1 billion videos each day on the ...
  • Date: September 08, 2014
  • Source: Wochit Tech
  • Germany's Top Publisher Bows to Google in ...(00:35)
  • Germany's biggest news publisher Axel Springer has scrapped a bid to block Google from running snippets of articles from its newspapers, saying that t...
  • Date: November 05, 2014
  • Source: Wochit Business
  • Jun Group in Pact with Mindshare for Real-...(03:16)
  • CHICAGO, The Jun Group, a video ad tech company that serves branded video ads to several hundred publishers site and mobile apps, is in a pact with...
  • Date: October 13, 2014
  • Source: BeetTV
  • Best Video Ads Are Moving From Exchanges: ...(06:51)
  • Advertisers are increasingly buying spots in online video ads through private exchanges, not on open exchanges, in order to guarantee quality inventor...
  • Date: June 23, 2014
  • Source: BeetTV
  • Real-Time Video Ad Buying Not Ready For Br...(03:04)
  • While video ad exchanges are gaining traction in the digital marketplace, her agency's brands are not ready to put their digital video buys into an ex...
  • Date: April 18, 2012
  • Source: BeetTV
  • ComScore: Brightroll Tops Online Video Ad ...(19:51)
  • Brightroll, the big San Francisco-based online video ad network and exchange has topped the latest comScore rankings for online video ad properties am...
  • Date: April 20, 2012
  • Source: BeetTV
  • Programmatic Ad Buying to Transform Publis...(09:26)
  • CHICAGO -- With the rise of online ad exchanges and real-time bidding systems, many are wondering what purpose publishers' own in-house sales teams ha...
  • Date: July 23, 2013
  • Source: BeetTV