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  • GroupM to Exit Open Ad Exchanges by Year E...(08:30)
  • Thus far, the rise of automated, "programmatic" online ad-trading techniques has come with the rise of open ad exchanges. But Group M looks set to red...
  • Date: June 08, 2014
  • Source: BeetTV
  • Ad Exchange SpotXchange to Launch New Tool...(04:58)
  • Online video ad exchange SpotXChange plans to roll out new tools for Web publishers in 2012 in the hopes of luring more premium publishers into real-t...
  • Date: December 07, 2011
  • Source: BeetTV
  • ComScore: Brightroll Tops Online Video Ad ...(19:51)
  • Brightroll, the big San Francisco-based online video ad network and exchange has topped the latest comScore rankings for online video ad properties am...
  • Date: April 20, 2012
  • Source: BeetTV
  • Video Scarcity Makes Ad Exchanges Unnecess...(03:59)
  • The rise of automated, 'programmatic' ad sales methods means premium publishers may not need to use conventional ad networks anymore, GroupM's digital...
  • Date: November 29, 2013
  • Source: BeetTV
  • Alibaba Branches Out to Online Video(03:47)
  • Alibaba Group is making a $1.22 billion bet on China's booming online video market. The WSJ's Paul Mozur tells Deborah Kan why Alibaba founder Jack Ma...
  • Date: April 29, 2014
  • Source: WSJLive
  • Best Video Ads Are Moving From Exchanges: ...(06:51)
  • Advertisers are increasingly buying spots in online video ads through private exchanges, not on open exchanges, in order to guarantee quality inventor...
  • Date: June 23, 2014
  • Source: BeetTV
  • Online Video Ad Network Moves to Cost Per ...(03:13)
  • Ad networks like Tremor Video aren't aiming to compete with the premium publishers, said Jason Krebs, SVP and Chief Media Officer for Tremor, who was ...
  • Date: August 08, 2011
  • Source: BeetTV
  • Jun Group in Pact with Mindshare for Real-...(03:16)
  • CHICAGO, The Jun Group, a video ad tech company that serves branded video ads to several hundred publishers site and mobile apps, is in a pact with...
  • Date: October 13, 2014
  • Source: BeetTV
  • Tremor's Andy Tu on the Rise in Online Vid...(04:59)
  • The number of online video ads viewed in November was 5.4 billion, making ads 15 percent of all videos views, up 25 percent since June according to th...
  • Date: December 23, 2010
  • Source: BeetTV
  • Real-Time Video Ad Buying Not Ready For Br...(03:04)
  • While video ad exchanges are gaining traction in the digital marketplace, her agency's brands are not ready to put their digital video buys into an ex...
  • Date: April 18, 2012
  • Source: BeetTV
  • Jason Glickman Says Tremor Serves 1 Billio...(05:05)
  • This year will be a transformative for online video as advertisers are routinely buying seven-figure campaigns, says Jason Glickman, CEO of Tremor Med...
  • Date: January 11, 2011
  • Source: BeetTV
  • Programmatic Ad Buying to Transform Publis...(09:26)
  • CHICAGO -- With the rise of online ad exchanges and real-time bidding systems, many are wondering what purpose publishers' own in-house sales teams ha...
  • Date: July 23, 2013
  • Source: BeetTV

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