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  • Twitch.TV Set To Boom After Justin.TV Pivo...(10:30)
  • When Microsoft announced last month that Xbox One players will be able to broadcast their live gaming sessions via the Twitch.TV platform, many people...
  • Date: July 23, 2013
  • Source: BeetTV
  • Programmatic Display Is Dress Rehearsal Fo...(03:56)
  • Static display banners may have been the first ad format to undergo the "programmatic" ad-trading revolution - but the spending there will be dwarfed ...
  • Date: September 17, 2014
  • Source: BeetTV
  • Xaxis' "Turbine" Differentiated By Data: ...(04:52)
  • GroupM's programmatic ad-trading technology division Xaxis reckons its recently-announced Data Management Platform (DMP) - codenamed Turbine - one-ups...
  • Date: September 17, 2014
  • Source: BeetTV
  • Video Ad Platform Videology Aims for Unive...(05:03)
  • COLOGNE -- The cookie-less nature of the mobile market is challenging, but video tech vendors are working closely with partners to overcome those inh...
  • Date: September 17, 2014
  • Source: BeetTV
  • Clients Quicker Than Agencies To Programma...(04:19)
  • Advertising agencies usually act proactively to seek opportunities for their advertiser clients. But, in some parts of the world, advertisers may be d...
  • Date: September 17, 2014
  • Source: BeetTV
  • Programmatic Video Ads Set for Big Growth ...(05:23)
  • COLOGNE - Programmatic video advertising around video on demand, which encompasses some 50 percent of the UK market today, will grow in Europe to some...
  • Date: September 16, 2014
  • Source: BeetTV
  • Total Transparency Can Hinder Ads: Xaxis' ...(10:00)
  • Ad buyers are increasingly calling for outright and advance understanding over where they place ads. But, in the data frenzy, you can know too much, s...
  • Date: September 15, 2014
  • Source: BeetTV
  • Growing Demand for Video Quality Tests Net...(06:41)
  • Networks are going to have to get smarter in the future if they are going to cope with booming demand for high-quality video, says network technology ...
  • Date: September 14, 2014
  • Source: BeetTV
  • WPP's David Moore: We Will Transition Xaxi...(04:33)
  • COLOGNE, Germany -- Xaxis, the programmatic advertising unit of WPP, is the world's largest programmatic platform, and it will transition to become a ...
  • Date: September 13, 2014
  • Source: BeetTV

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