nb_cid nb_clickOther -tt-nb this.style.behavior='url(#default#homepage)';this.setHomePage('http://www.aol.com/?mtmhp=acm50ieupgradebanner_112313 network-banner-empty upgradeBanner
14
Search AOL Mail
AOL Mail
Menu
| Weather Weather
300

SearchResults

1 - 12 out of4045 results
  • Programmatic 'Is Not A CPM Crunch': Digita...(02:37)
  • The collection of new-wave automated ad targeting and trading techniques known as "programmatic" may have initially been seen as helping advertisers d...
  • Date: November 24, 2014
  • Source: BeetTV
  • 'Addressable TV Will Take Off In 2015': SM...(02:55)
  • In 2014, TV began learning the targeting tricks that digital media have deployed for years. In 2015, those techniques will kick in to high gear, says ...
  • Date: November 24, 2014
  • Source: BeetTV
  • McDonald's Puts Video At 'Core' Of Digital...(01:23)
  • After being named by advertising peers the most creative marketer at this year's Cannes Lions, McDonald's is ready to bolster the part video plays in ...
  • Date: November 24, 2014
  • Source: BeetTV
  • Video Is The Web's Third Age: AOL's Martin...(02:37)
  • AOL sees video as spurring the next web age, but eventual manifestations of that will depend very much on consumption context, says an exec from the c...
  • Date: November 24, 2014
  • Source: BeetTV
  • Web Star IJustine Joins Brands and Ad Exec...(03:24)
  • Video star iJustine, whose series on AOL about wearable tech has gotten some 20 million views in its first seaon and is now in season two, will be amo...
  • Date: November 14, 2014
  • Source: BeetTV
  • ThePlatform's MpxReplay Enters VOD Encodin...(04:27)
  • Comcast-owned video management outfit thePlatform is launching a new product with aims of helping content owners encode broadcast material for VOD qui...
  • Date: November 14, 2014
  • Source: BeetTV
  • TV Everywhere Authentication Rates Improvi...(03:14)
  • In-home, improved authentication protocols can dramatically improve the consumer experience for TV Everywhere, says Marty Roberts, co-CEO of The Platf...
  • Date: November 18, 2014
  • Source: BeetTV
  • Direct-To-Consumer VideoOfferings Slated t...(03:40)
  • Expect a rash of direct-to-consumer over-the-top offerings from networks and broadcasters in the next year or so, says Marty Roberts, co-CEO of The Pl...
  • Date: November 21, 2014
  • Source: BeetTV
  • Brand Video Publishers Must Give Advertise...(06:19)
  • Lifestyle digital publisher Say Media is gung-ho about producing branded content for advertising partners on its content sites - but that doesn't mean...
  • Date: November 14, 2014
  • Source: BeetTV
  • FreeWheel Aims to Empower and Protect Adve...(03:55)
  • Comcast-owned video ad server FreeWheel cut its recent partnership with TubeMogul to protect but empower both sides of the advertising chain, says Fre...
  • Date: November 14, 2014
  • Source: BeetTV
  • OCR Ratings Ushers More Money Online(02:12)
  • TV dollars are beginning to shift to digital and more will come in the year ahead, says Tom Eaton, VP Client Services, Platform Group at Nielsen in th...
  • Date: November 12, 2014
  • Source: BeetTV
  • John Battelle's Programmatic Platform Is R...(09:59)
  • When John Battelle sold Federated Media earlier this year, he kept control of the company's programmatic publishing SSP which he named sovrn. Sovrn ...
  • Date: November 10, 2014
  • Source: BeetTV

123456789101112