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Ashley Swartz on the Future of Marketing: ...
VIEQUES, PR -- In a fast-changing, multi-screen world, content and consumers are leading, rather than marketers, says Ashley Swartz, CEO and Founder o...
January 30, 2014
FreeWheel Has Important Video Report, Ashl...
The newly released report by FreeWheel on digital video consumption and advertising represents something of a watershed moment for TV Everywhere, expl...
December 17, 2013
Beet Commentary: Ashley Swartz' 10 Takeawa...
LAS VEGAS - From wearables to connected cars to the new 4K TV's, here's the takewawy on the 10 most notable trends emerging from CES, according and ...
January 10, 2014
Why DMEXCO Is Essential, Ashley Swartz
COLOGNE - DMEXCO, a two-day conference here, is the world's biggest adtech industry gathering with a thousand exhibitors and 24,000 attendees. Virtu...
September 19, 2013
Furious Minds' Ashley Swartz on Big Data a...
Ashley Swartz, CEO & Founder of Furious Minds, talks about the increasing young audience, its impact on cost, and the arrival of broadband technology ...
May 01, 2013
Ashley Swartz Key Takeaways from Consumer ...
Advertising executives aren't that impressed with the showroom floor at the Consumer Electronics Show this year, says Beet.TV's Ashley Swartz in her w...
January 15, 2013
Future of the "Second Screen" Is Problemat...
The outlook for a viable business around the so-called "second screen," an application running on a tablet while watching television, is troubled by a...
June 28, 2012
Digitas' Ashley Swartz: Cord-Cutting, Conn...
While industry titan Microsoft's swan song at the upcoming Consumer Electronics Show in Las Vegas has grabbed headlines, the annual convention should ...
January 04, 2012
Ashley Swartz on Advertising Collaboration...
Last week, thought leaders in online video advertising came together to discuss the problems, the challenges and the opportunities of the industry at ...
February 07, 2013
Automation Looms Large at Global Media Sho...
COLOGNE - The takeaway from this year's DMEXCO conference was about automation -- and technology advancement around advertising, reports Beet.TV's As...
September 23, 2013
Programmatic Buying Becomes More Ubiquitou...
As programmatic buying becomes more widepread, agencies are spending less time convincing clients to try it and more time making the deals, says Trace...
July 18, 2013
Programmatic Video Ad Buying Raising Tensi...
While the buying of selling of video advertising via automated exchanges is growing quickly, there are a number of conflicting agendas emerging betwee...
July 14, 2013
Shakespearean Star Wars Returns With 'Empire...
Victim of Kidnapper, Carjacker Recounts Scar...
Sirloin Steak with Wild Mushrooms in a Red...
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