Money Minute: New App Brings High Tech to Makeup

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A virtual mirror that lets you try on new makeup shades before buying them.

L'Oreal is rolling out a new app for Apple's (AAPL) iPhone and iPad that allows customers to take the guessing out of trying a new color lipstick or a new shade of eye shadow. You'll be able to put the phone into "selfie" mode and virtually try on more than 300 cosmetic products -- to see how they look on you, and not a model. The New York Times says the technology was developed along with the company that received an Oscar for transforming Brad Pitt's face through different stages of life during the movie "The Curious Case of Benjamin Button."

%VIRTUAL-article-sponsoredlinks%A number of the nation's leading retailers are banding together to prevent any cyberattack like the one that hit Target (TGT) late last year. No surprise that Target is part of the group. Others include Lowe's (LOW), Gap (GPS), Walgreen (WAG) and Nike (NKE). A retail industry group organizing the effort says the participants will share information about security threats with each other and with the FBI and other government agencies.

Florida Sen. Marco Rubio is out with a five-point plan to extend the life of the Social Security system. Among the key points: raise the retirement age from the current 67; encourage older workers to stay in the workforce by eliminating the payroll tax they pay on income; and reduce the payments to higher-income seniors. Rubio, who's considering a run for president, didn't offer specifics on some of these proposals.

Here on Wall Street, the Dow Jones industrial average (^DJI) lost 101 points Wednesday. Despite a pair of record highs this week, the blue chip index is up just 37 points so far this year. The Standard & Poor's 500 index (^GPSC) fell 9 points and the Nasdaq composite (^IXIC) dropped 29 points.

Domino's (DPZ) might be headed to the birthplace of pizza. The company sells its pies at 6,000 stores outside the U.S. -- but none in Italy. But the company's CEO says there might be an opportunity to expand to the home of the pizza. Of course, there's tons of competition there, but he says there's very little delivery available throughout the country.

-Produced by Drew Trachtenberg.

7 Simple Habits to Save a Pretty Penny (or $100)
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Money Minute: New App Brings High Tech to Makeup
Have you ever heard of the 30-day rule? As a frugal guy, this is one of my favorite rules in spending. If you’re about to spend any more than $20 on something that is unnecessary, don’t. Instead, put the item down and wait 30 days to buy it. You’ll be amazed at how much money you save by not making unnecessary frivolous purchases.
I literally mean freeze your credit cards. It seems a bit extreme, but think of it this way. The average credit card comes with a 13 percent or higher interest rate. By simply not using credit cards as often, you’ll save a ton. So, get a plastic sandwich bag and put your credit cards in it. Fill it with water, zip it up and throw it in the freezer. Without easy access to those tempting pieces of plastic, you probably won’t use them as much. However, they’ll still be around -- in an emergency, you can retrieve them from the ice.
Have you ever looked around your house, seen a few items and thought, “I could have made that!” You probably could have. The only thing is, you didn’t. Instead you paid for it. From now on, before you buy something you think you can make on your own, give it a shot. I saved a little over a hundred bucks about two weeks ago. I needed a new bird cage for my fiancé’s doves. Instead of buying a cage for $200, I made one that was far bigger for less than $80.
Did you know that a clean air filter in your car can lead to 7 percent more fuel efficiency? That means at current gas prices, with a clean air filter, you’ll save about $100 a year, if you drive the average 10,000 miles.
How often on the way home from the office do you want to stop for a convenient quick meal? You’ve had a long day, and it feels justified. But it costs much more than a home-cooked meal. The answer is your slow cooker. Use it to prepare your meal in the morning on days you know will be rough. This way, you can skip the fast food and rush home to an already ready home-cooked meal.

Do you pay a maintenance fee for your bank account? Why? Tons of banks offer checking and savings accounts without them. Look to your local credit union or even switch to an online bank. When comparing your options, also look at the interest you can earn. Currently, I get about 3 percent on checking and about 3.4 percent on savings, but who knows what kind of great deals you can find?

I’ve had tons of options to sign up for customer rewards programs and I was just too busy. So, I didn’t sign up. Then one day, I realized that I was paying for rewards I wasn’t getting. The cost of the rewards obviously trickles down to the end consumer. So, if the end consumer doesn’t take part, he or she loses money in the process. Since I’ve signed up for every reward program around me, I’ve saved at least 20 or 30 bucks a month in rewards.

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