While it is no surprise that the Mets and Major League Baseball would try to capitalize on what's left of Tebowmania, they did have to find a loophole to make it happen.
Typically, a player's name and number cannot be used on official MLB merchandise until they are part of the players association and players don't join the union until they are added to the 40-man roster.
The 40-man roster is made up of players with a Major League contract and consists of players on a team's active roster, disabled list, and players in the minor leagues the team wants to protect from the minor league Rule 5 draft. A player must be added to the 40-man roster before they can be promoted to the big leagues.
Tebow is not on the Mets' 40-man roster as he is on a minor league contract.
This is similar to a move Barry Bonds made towards the end of his career when he became the first MLB player to opt out of the players associations' licensing agreement and instead decided to pursue his own licensing opportunities. While Bonds likely made more money, he was left off of official jerseys and things like video games where player likenesses are licensed through the union.
After signing Tebow and giving him a $100,000 signing bonus, Mets general manager Sandy Alderson said the move was not about selling jerseys and making money.
"I have to tell you, the notion that we're going to spend $100,000 on a bonus for a player so we can sell a couple hundred dollars' worth of T-shorts in [the minors], those economics don't work," Alderson said. "This was not about making money."
See photos of Tim Tebow and other multisport athletes:
Tim Tebow and other multisport pro athletes
Tim Tebow and other multisport pro athletes
Former NFL quarterback, Tim Tebow fields a ball for baseball scouts and the media during a showcase on the campus of the University of Southern California, Tuesday, Aug. 30, 2016 in Los Angeles. The Heisman Trophy winner works out for a big gathering of scouts on USC's campus in an attempt to start a career in a sport he hasn't played regularly since high school. (AP Photo/Chris Carlson)
EAST RUTHERFORD, NJ - SEPTEMBER 03: Quarterback Tim Tebow #11 of the Philadelphia Eagles warms up on the sidelines against the New York Jets in the third quarter during a pre-season game at MetLife Stadium on September 3, 2015 in East Rutherford, New Jersey. (Photo by Rich Schultz /Getty Images)
SACRAMENTO, CA - NOVEMBER 14: Michael Jordan #23 of the Chicago Bulls dunks against Rodney McCray #22 of the Sacramento Kings during a game played on November 14, 1989 at the Arco Arena in Sacramento, California. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. Mandatory Copyright Notice: Copyright 1989 NBAE (Photo by Rocky Widner/NBAE via Getty Images)
SARATOSA, UNITED STATES: Ex-Chicago Bulls standout Michael Jordan warms up 15 February 1994 in Saratosa, FL, before his first spring training workout with the Chicago White Sox. The retired basketball superstar is hoping to win a spot on the major league team. (Photo credit should read ROBERT SULLIVAN/AFP/Getty Images)
This is an undated photo of Jim Thorpe in a baseball uniform. He was a student at Haskell Institute in Lawrence, Kansas as a young boy. Considered one of America's greatest athletes, he played professional baseball, 1913-1919, with the New York Giants, Cincinnati Reds, and Boston Braves. He played professional football between 1919 and 1926. (AP Photo)
TEMPE, AZ - JANUARY 28: Dallas Cowboys cornerback Deion Sanders hoists the Vince Lombardi Super Bowl trophy as he walks off the field to the locker room after defeating the Pittsburgh Steelers 28 January during Super Bowl XXX at Sun Devil Stadium in Tempe, Arizona. The Cowboys won 27-17. (Photo credit should read VINCE BUCCI/AFP/Getty Images)
PITTSBURGH - 1997: Outfielder Deion Sanders #21 of the Cincinnati Reds smiles as he prepares to bat against the Pittsburgh Pirates at Three Rivers Stadium in 1997 in Pittsburgh, Pennsylvania. Sanders also played defensive back for the National Football League Dallas Cowboys during the 1997 NFL season. (Photo by George Gojkovich/Getty Images)
JULY - 1987: Bo Jackson #16 of the Kansas City Royals stands ready at the plate inside the batting cage during practice in July of 1987. (Photo by Gray Mortimore/Getty Images)
1989: LOS ANGELES RAIDERS RUNNING BACK BO JACKSON CARRIES THE FOOTBALL DURING THE RAIDERS VERSUS KANSAS CITY CHIEFS GAME AT THE MEMORIAL COLISEUM IN LOS ANGELES, CALIFORNIA. MANDATORY CREDIT: MIKE POWELL/ALLSPORT