Tesla's Musk adds solar roofs to his clean energy vision

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Oct 28 (Reuters) - Tesla Motors Inc Chief Executive Elon Musk on Friday unveiled new energy products aimed at illustrating the benefits of combining his electric car and battery maker with solar installer SolarCity Corp.

The billionaire entrepreneur showed of solar-powered roof tiles that eliminate the need for traditional panels and a longer-lasting home battery, which Tesla calls the Powerwall, aimed at realizing his vision of selling a fossil fuel free lifestyle to consumers.

"This is sort of the integrated future. An electric car, a Powerwall and a solar roof. The key is it needs to be beautiful, affordable and seamlessly integrated," Musk said while showcasing the products on homes that once served as the set of the television show "Desperate Housewives."

Musk is the biggest shareholder in both Tesla and SolarCity, which is run by two of his first cousins. Analysts have been dubious of the deal's proposed synergies, with some suggesting the merger is a way for Tesla to rescue money-losing SolarCity. A vote on the acquisition is scheduled for Nov. 17.

Related: Scroll through to see photos of the World's Solar Challenge:

25 PHOTOS
World Solar Challenge 2015
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World Solar Challenge 2015
The SunSPEC car from Singapore competes during the qualification lap for the 2015 World Solar Challenge at Hidden Valley race track in Darwin, Australia, on Saturday, Oct. 17, 2015. Beginning on Sunday, 45 Solar cars from 25 different countries will begin a 3,000 km race from Darwin to Adelaide. (AP Photo/Geert Vanden Wijngaert)
KATHERINE, AUSTRALIA - OCTOBER 18: The team from Nuna8 of Nuon Solar Team Netherlands prepare their car to continue racing in the Challenger Class at the first control point outside of Katherine during day one of the 2015 World Solar Challenge on October 18, 2015 in Katherine, Australia. Teams from across the globe are competing in the 2015 World Solar Challenge - a 3000 km solar-powered vehicle race between Darwin and Adelaide. The race begins on October 18th with the first car expected to cross the finish line on October 22nd. (Photo by Mark Kolbe/Getty Images for The World Solar Challange)
DUNMARRA, AUSTRALIA - OCTOBER 18: (EDITORS NOTE: A polarizing filter was used for this image.) Team members from the Tokai Challenger of Tokai University Japan prpeare their car to catch the last of the sun on the side of the highway after racing during day one of the 2015 World Solar Challenge on October 18, 2015 in Dunmarra, Australia. Teams from across the globe are competing in the 2015 World Solar Challenge - a 3000 km solar-powered vehicle race between Darwin and Adelaide. The race begins on October 18th with the first car expected to cross the finish line on October 22nd. (Photo by Mark Kolbe/Getty Images for The World Solar Challange)
DUNMARRA, AUSTRALIA - OCTOBER 18: Punch One of Punch Powertrain Solar Team Belgium races between Katherine and Dunmarra in the Challenger Class during day one of the 2015 World Solar Challenge on October 18, 2015 in Dunmarra, Australia. (Photo by Mark Kolbe/Getty Images for The World Solar Challange)
KATHERINE, AUSTRALIA - OCTOBER 18: (EDITORS NOTE: A polarizing filter was used for this image.) Arctan of Stanford Solar Car Project USA racing in the Challenger Class pulls into the first control point outside of Katherine during day one of the 2015 World Solar Challenge on October 18, 2015 in Katherine, Australia. Teams from across the globe are competing in the 2015 World Solar Challenge - a 3000 km solar-powered vehicle race between Darwin and Adelaide. The race begins on October 18th with the first car expected to cross the finish line on October 22nd. (Photo by Mark Kolbe/Getty Images for The World Solar Challange)
DARWIN, AUSTRALIA - OCTOBER 18: Team members check the car Nuna8 of Nuon Solar Team Netherlands racing in the Challenger Class stops at the first control point outside of Katherine during day one of the 2015 World Solar Challenge on October 18, 2015 in Katherine, Australia. (Photo by Mark Kolbe/Getty Images for The World Solar Challange)
DARWIN, AUSTRALIA - OCTOBER 18: Aurum of University of Michigan Solar Car Team USA crosses the Katherine river as it races in the Challenger Class during day one of the 2015 World Solar Challenge on October 18, 2015 in Darwin, Australia. (Photo by Mark Kolbe/Getty Images for The World Solar Challange)
DARWIN, AUSTRALIA - OCTOBER 15: Bridgestone ambassador, Shane Jacobson poses in front of the #75 UNSW Solar Racing Team - Sunswift during the 2015 Bridgestone World Solar Challenge at Darwin International Airport on October 15, 2015 in Darwin, Australia. (Photo by Brendon Thorne/Getty Images for The World Solar Challenge)
COOBER PEDY, AUSTRALIA - OCTOBER 20: Members from Red One of Solar Team Twente Netherlands catch the last of the sun to charge at the end of racing in the Challenger Class during day three of the 2015 World Solar Challenge on October 20, 2015 outside of Coober Pedy, Australia. Teams from across the globe are competing in the 2015 World Solar Challenge - a 3000 km solar-powered vehicle race between Darwin and Adelaide. The race begins on October 18th with the first car expected to cross the finish line on October 22nd. on October 19, 2015 in Darwin, Australia. (Photo by Mark Kolbe/Getty Images for The World Solar Challange)
DUNMARRA, AUSTRALIA - OCTOBER 18: (EDITORS NOTE: A polarizing filter was used for this image.) A team member sprays the solar panels on Aurum of University of Michigan Solar Car Team USA in the Dunmarra control stop after racing in the Challenger Class during day one of the 2015 World Solar Challenge on October 18, 2015 in Dunmarra, Australia. Teams from across the globe are competing in the 2015 World Solar Challenge - a 3000 km solar-powered vehicle race between Darwin and Adelaide. The race begins on October 18th with the first car expected to cross the finish line on October 22nd. (Photo by Mark Kolbe/Getty Images for The World Solar Challange)
The Tokai University car from Japan competes during the fourth day of the 2015 World Solar Challenge in Coober Pedy, Australia, on Wednesday, Oct. 21, 2015. 45 Solar cars from 25 different countries participate in a 3,000 km race from Darwin to Adelaide. (AP Photo/Geert Vanden Wijngaert)
The Punch Powertrain Solar Team car from Belgium competes during the fourth day of the 2015 World Solar Challenge in Coober Pedy, Australia, on Wednesday, Oct. 21, 2015. 45 Solar cars from 25 different countries participate in a 3,000 km race from Darwin to Adelaide. (AP Photo/Geert Vanden Wijngaert)
DARWIN, AUSTRALIA - OCTOBER 18: Flies are seen at pre-dawn around the covered head of a member of the Arctan of Stanford Solar Car Project team USA before racing in the Challenger Class between Dunmarra and Elliott during day two of the 2015 World Solar Challenge on October 19, 2015 in Dunmarra, Australia. Teams from across the globe are competing in the 2015 World Solar Challenge - a 3000 km solar-powered vehicle race between Darwin and Adelaide. The race begins on October 18th with the first car expected to cross the finish line on October 22nd. on October 19, 2015 in Dunmarra, Australia. (Photo by Mark Kolbe/Getty Images for The World Solar Challange)
The Punch Powertrain Solar Team car from Belgium competes during the fourth day of the 2015 World Solar Challenge in Coober Pedy, Australia, on Wednesday, Oct. 21, 2015. 45 Solar cars from 25 different countries participate in a 3,000 km race from Darwin to Adelaide. (AP Photo/Geert Vanden Wijngaert)
The Tokai University car from Japan competes during the qualification lap for the 2015 World Solar Challenge at Hidden Valley race track in Darwin, Australia, on Saturday, Oct. 17, 2015. Beginning on Sunday, 45 Solar cars from 25 different countries will begin a 3,000 km race from Darwin to Adelaide. (AP Photo/Geert Vanden Wijngaert)
The Punch Powertrain Solar Team car from Belgium competes during the second day of the 2015 World Solar Challenge near Elliott, Australia, on Monday, Oct. 19, 2015. 45 Solar cars from 25 different countries participate in a 3,000 km race from Darwin to Adelaide. (AP Photo/Geert Vanden Wijngaert)
Members of different solar racing teams pose with their cars after the qualification lap for the 2015 World Solar Challenge at Hidden Valley race track in Darwin, Australia, on Saturday, Oct. 17, 2015. Beginning on Sunday, 45 Solar cars from 25 different countries will begin a 3,000 km race from Darwin to Adelaide. (AP Photo/Geert Vanden Wijngaert)
ALICE SPRINGS, AUSTRALIA - OCTOBER 20: (EDITORS NOTE: A [graduated] color filter was used for this image.) Nuna8 of Nuon Solar Team Netherlands crosses the border from Northern Territory into South Australia as it races in the Challenger Class during day the of the 2015 World Solar Challenge on October 20, 2015 outside of Kulgerra, Australia. Teams from across the globe are competing in the 2015 World Solar Challenge - a 3000 km solar-powered vehicle race between Darwin and Adelaide. The race begins on October 18th with the first car expected to cross the finish line on October 22nd. on October 19, 2015 in Darwin, Australia. (Photo by Mark Kolbe/Getty Images for The World Solar Challange)
ALICE SPRINGS, AUSTRALIA - OCTOBER 20: (EDITORS NOTE: A [graduated] color filter was used for this image.) Punch One of Punch Powertrain Solar Team Belgium crosses the Charles River as it races in the Challenger Class as is nears Alice Springs during day the of the 2015 World Solar Challenge on October 20, 2015 outside of Alice Springs, Australia. Teams from across the globe are competing in the 2015 World Solar Challenge - a 3000 km solar-powered vehicle race between Darwin and Adelaide. The race begins on October 18th with the first car expected to cross the finish line on October 22nd. (Photo by Mark Kolbe/Getty Images for The World Solar Challange)
COOBER PEDY, AUSTRALIA - OCTOBER 20: Members from Tokai Challenger of Tokai University Japan catch the last of the sun to charge at the end of racing in the Challenger Class during day three of the 2015 World Solar Challenge on October 20, 2015 outside of Coober Pedy, Australia. Teams from across the globe are competing in the 2015 World Solar Challenge - a 3000 km solar-powered vehicle race between Darwin and Adelaide. The race begins on October 18th with the first car expected to cross the finish line on October 22nd. on October 19, 2015 in Darwin, Australia. (Photo by Mark Kolbe/Getty Images for The World Solar Challange)
TENNANT CREEK, AUSTRALIA - OCTOBER 19: Punch One of Punch Powertrain Solar Team Belgium is seen as it races in the Challenger Class into Elliott during day two of the 2015 World Solar Challenge on October 19, 2015 in Elliott, Australia. Teams from across the globe are competing in the 2015 World Solar Challenge - a 3000 km solar-powered vehicle race between Darwin and Adelaide. The race begins on October 18th with the first car expected to cross the finish line on October 22nd. on October 19, 2015 in Dunmarra, Australia. (Photo by Mark Kolbe/Getty Images for The World Solar Challange)
KATHERINE, AUSTRALIA - OCTOBER 18: A team member from Nuna8 of Nuon Solar Team Netherlands takes a reading as they prepare their car to continue racing in the Challenger Class at the first control point outside of Katherine during day one of the 2015 World Solar Challenge on October 18, 2015 in Katherine, Australia. Teams from across the globe are competing in the 2015 World Solar Challenge - a 3000 km solar-powered vehicle race between Darwin and Adelaide. The race begins on October 18th with the first car expected to cross the finish line on October 22nd. (Photo by Mark Kolbe/Getty Images for The World Solar Challange)
DARWIN, AUSTRALIA - OCTOBER 18: Punch One of Punch Powertrain Solar Team Belgium races in the Challenger Class is seen during the first control point stop outside of Katherine during day one of the 2015 World Solar Challenge on October 18, 2015 in Katherine, Australia. (Photo by Mark Kolbe/Getty Images for The World Solar Challange)
DARWIN, AUSTRALIA - OCTOBER 18: Team members lift and turn the car Nuna8 of Nuon Solar Team Netherlands racing in the Challenger Class during the first control point stop outside of Katherine during day one of the 2015 World Solar Challenge on October 18, 2015 in Katherine, Australia. (Photo by Mark Kolbe/Getty Images for The World Solar Challange)
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The rollout of the product, expected as soon as next summer, would be "unwieldy" if the two companies are not combined, Musk told reporters.Having two separate companies "slows things down, makes them more expensive. It's worse for shareholders," he said.

Musk refused to answer a reporter's question about how Tesla's balance sheet would accommodate the acquisition of SolarCity.By incorporating solar modules into rooftops, Tesla is hoping to succeed with a solar technology that to date has had little success. Just this year, Dow Chemical said it would stop selling a solar shingle it launched five years ago.

Tesla's glass solar roof tiles would look far better than any similar product, Musk said. They can be manufactured in a range of styles, which were demonstrated on the rooftops on the set.

Related: Clean energy alternatives

12 PHOTOS
Clean energy alternatives - Obama
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Clean energy alternatives - Obama
UNITED STATES Ð AUGUST 26: Wind turbines spin above fields near Carroll, Iowa on Monday, Aug. 26, 2013. (Photo by Bill Clark/Getty Images)
Canada, Ontario, Niagara, Hydro Electric Power Station and bridge to the United States. (Photo by: Eye Ubiquitous/UIG via Getty Images)
FILE- In this file photo made July 14, 2009, wind turbines line a ridge on Stetson Mountain in Stetson, Maine. The state became the regional wind power leader under Democratic Gov. John Baldacci, but change is in the air as Gov. Paul LePage makes an aggressive push away from his predecessor’s renewable energy policies. The outspoken Republican, who says wind power is too expensive, is looking to hydropower from Canada and natural gas to bring down electricity prices that are among the highest in the country. (AP Photo/Robert F. Bukaty, File)
FILE - In this April 3, 2015 file photo, President Barack Obama walks through a solar array at Hill Air Force Base, Utah, to speak about clean energy. The growth of renewable energy outpaced that of fossil fuels in the electricity sector last year, with a record 135 gigawatts of capacity added from wind, solar, hydropower and other natural sources, a new study shows. The annual report released early Thursday, June 18, 2015 in Europe by Paris-based REN21, a non-profit group that promotes renewable energy, underscored how China, the world’s top consumer of coal, has become a global leader in clean energy, too. (AP Photo/Carolyn Kaster, File)
Maintenance crews work on the dam at Lake Red Rock, Monday, Aug. 26, 2013, near Pella, Iowa. A power company wants to build a hydroelectric plant at the dam _ a project that reflects renewed interest in hydropower nationwide that could bring changes to scores of American dams. (AP Photo/Charlie Neibergall)
IMAGE DISTRIBUTED FOR BMW OF NORTH AMERICA - BMW donates 20 BMW i3 electric vehicles to NYC Parks in support of the TreesCount! census during a press conference at Julio Carballo Fields on Tuesday, May 19, 2015 in the Bronx Borough of New York. (Photo by Scott Gries/Invision for BMW of North America/AP Images)
Tesla's newest product "Powerwall" is unveiled on stage in Hawthorne, Calif., Thursday, April 30, 2015. Tesla CEO Elon Musk is trying to steer his electric car company's battery technology into homes and businesses as part of an elaborate plan to reshape the power grid with millions of small power plants made of solar panels on roofs and batteries in garages. (AP Photo/Ringo H.W. Chiu)
In this Thursday, Feb. 5, 2015 photo, a parking spot is marked for electric vehicles as Michael Beinenson stands next to his car as it charges outside his workplace in Alpharetta, Ga. Georgia’s generous $5,000 tax credit for electric vehicles is the target of three separate bills in the state House, including one lawmaker trying to end the write-off altogether. “Without the credit, I think we’ll have a shock in the cycle,” said Michael Beinenson, president of the EV Club of the South. (AP Photo/David Goldman)
In this Thursday, Feb. 5, 2015 photo, a sign designates a parking space and charging station for electric vehicles outside a supermarket in Alpharetta, Ga. Electric vehicles are particularly popular in metro Atlanta, where electric vehicle owners can use highway lanes off-limits to solo drivers in a traditional car and a Nissan dealership runs regular radio ads claiming best in the nation sales of the plug-in Leaf. (AP Photo/David Goldman)
Tesla product specialist Kat Brand demonstrates how to plug in the electric car at a dealership for the vehicle, Wednesday, Feb. 4, 2015, in Seattle. Washington state's Senate is still figuring out policy on the electric cars gaining popularity, Tesla among them. Bills discussed in hearings this week would extend the sales/use tax exemption for clean-fuel vehicles and require King/Pierce/Thurston counties to give incentives to builders for adding electric-charging stations to projects. (AP Photo/Elaine Thompson)
IMAGE DISTRIBUTED FOR NRG - The NRG shared solar project in Freetown, Massachusetts, Monday, July 27, 2015. This is the first NRG shared solar, or "community solar," facility in Massachusetts that allows customers to lock in their electricity prices for 20 years. With already 100% of the facility's output powering customers, this 1-megawatt site will service roughly 160 residents in the region. (Aynsley Floyd/AP Images for NRG)
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Tesla gave little detail on cost, except to say that the cost of the roof would be less than a conventional roof plus solar. The product will appeal to home builders and people looking to replace their roofs, Musk said, adding that the shingles would be more durable and have better insulation qualities than conventional roofs.

SolarCity co-founder Peter Rive, Musk's cousin, said the solar roofs could easily have a five percent share of the new roof market within a year or two.The new generation of home and industrial batteries will be available this year.

(Additional reporting by Deena Beasley; Editing by Sandra Maler)

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