After receiving backlash from customers, Target removes 'offensive' Batgirl T-shirt

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Target Pulls 'Batgirl' T-Shirt After Parents' Complaints

Target is, once again, at the center of a controversy.

Just as the fight over its bathroom policies seemed to be dying down, customers found a new reason to be upset with the retail giant.

This week, Target Australia received backlash from customers over a Batgirl T-shirt that some deemed "offensive."

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The pink shirt had a Batgirl "to do" list that included, "DRY CLEAN CAPE, WASH BATMOBILE, FIGHT CRIME, SAVE THE WORLD."

Facebook user Ninac Ollins commented on Target Australia's Facebook page that she was "insulted" by the shirt.

"I'm insulted that you present a future where our daughters need to complete their 'home duties' before they can go out and save the world. We know that working mothers still do more housework than their spouses, we don't need you to perpetuate this inequity."

Many Facebook users agreed with Ollins and soon started posting their own comments.

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However, not everyone agreed that the shirt was offensive.

Target got the message loud and clear, and less than 24 hours after the initial comment, the retailer informed its customers that they were removing the shirt from its site.

What do you think? Was the shirt's message sexist?

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