KFC Australia's unfortunate NSFW promo was posted to its Twitter account for an hour
Friday morning, KFC tweeted out a teaser ad announcing, "Warning: #NSFW. Something hot and spicy is coming soon ..." The accompanying photo shows a woman reaching toward a man's (pixelated) crotch.
According to Yahoo News, the tweet that @KFCAustralia posted at 9 a.m. local time, was only live for an hour before the company removed it, but it was more than enough time for Twitter users to take screenshots and get some jokes in.
@KFCAustralia so new hot and spicy KFC is cumming soon. How soon? like a couple of minutes lol
— Richard Edwards ☕🇦🇺 (@richardmelb05) April 15, 2016
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Others found the tweet less than funny, saying that it was offensive to women — perhaps joining in on a legacy of fast food restaurants sexualizing women to sell their products.
I wish 1) I wasn't vegetarian and 2) I didn't insist on eating real food, so I could boycott @KFCAustralia for promoting misogyny.
— Casey Phoenix (@caseyphoenix) April 15, 2016
Misogyny manifested by sexual discrimination,belittling of women, violence against women, and sexual objectification of women. @KFCAustralia
— Casey Phoenix (@caseyphoenix) April 15, 2016
KFC Australia later apologized on Twitter, writing, "We are very sorry for our earlier tweet on H&S — we didn't mean to offend and removed it when we realised we made an error in judgment." The franchise also released a statement to Mashable, adding, "The post was meant to be a roll-out of our new Hot & Spicy products but we overstepped the mark and are sorry for any offence caused."
We are very sorry for our earlier tweet on H&S - we didn’t mean to offend and removed it when we realised we’d made an error in judgment.
— KFC Australia (@KFCAustralia) April 15, 2016
So the fried-chicken chain cleared up one sexual innuendo. Now all that's left is to address its slogan: "Finger-lickin' good."
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