Her book "Wildflower" is a bestseller. Her beauty line, Flower, is a hit. And now, Drew Barrymore is prepping for the holidays by indulging her obsession for everything custom.
"I have a Pavlovian love of personalized things. My favorite thing in life is engraving. That's the most special thing anyone can give you, a gift that's engraved. I'm going to do a bunch of personal stuff for my kids," says the mom of daughters Olive and Frankie, with husband Will Kopelman.
To that end, she's teamed up with Shutterfly to unleash her inner artisan, creating everything from pillows to dog bowls to playing cards. The person to blame for her fetish? Producing partner and close friend (and Mrs. Jimmy Fallon) Nancy Juvonen.
"I was raised by the Nancy Juvonens of the world, who personalized everything," says Barrymore.
With the holidays coming up, her tree won't be exploding with wrapped goodness.
"I'm sort of a minimalist with gifts at Christmas and birthdays. The rest of the year, they receive special things, so I don't go nuts," she says.
As for her book, Barrymore is proud, but also humble. "I'm relieved. That's what Nancy Juvonen always said: 'When you're doing well, it's a relief.' And I say that the definition of success is employment," she says.
It's all coming up roses for Barrymore.
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WEST HOLLYWOOD, CA - JANUARY 22: Drew Barrymore arrives at the The Daily Front Row's 1st Annual Fashion Los Angeles Awards at Sunset Tower Hotel on January 22, 2015 in West Hollywood, California. (Photo by Steve Granitz/WireImage)
Drew Barrymore poses for a portrait in promotion of the launch of her new cosmetics line "Flower" on Monday, Jan. 14, 2013 at the Maesa offices in New York. (Photo by Victoria Will/Invision/AP Images)
Drew Barrymore arrives at the Daily Front Row's Fashion Los Angeles Awards held at Sunset Towers Hotel on Thursday, Jan. 22, 2015, in West Hollywood, Calif. (Photo by Richard Shotwell/Invision/AP)
Drew Barrymore arrives at Refinery 29 Los Angeles Holiday Party at Sunset Towers in Los Angeles on Wednesday, Dec. 10, 2014. (Photo by Katy Winn/Invision/AP)
January 25 2014 Studio City California Drew Barrymore and family at the farmers market spending a nice family sunday together John Misa / MediaPunch/IPX
Drew Barrymore attends Safe Kids Day LA Event at The Lot on Sunday, April 26, 2015 in West Hollywood, Calif. (Photo by John Salangsang/Invision/AP)
Drew Barrymore arrives at Refinery 29 Los Angeles Holiday Party at Sunset Towers on Wednesday, December 10, 2014, in Los Angeles. (Photo by Katy Winn/Invision/AP)
NEW YORK, NY - MAY 22: Drew Barrrymore at The Daily Show With Jon Stewart promoting her new film, Blended on May 22, 2014 in New York City. Credit: RW/MediaPunch/IPX
WEST HOLLYWOOD, CA - APRIL 26: Actress Drew Barrymore attends Safe Kids Day at The Lot on April 26, 2015 in West Hollywood, California. (Photo by Jason LaVeris/FilmMagic)
LOS ANGELES, CA - DECEMBER 13: Drew Barrymore, Olive Barrymore Kopelman and Frankie Barrymore Kopelman attend Baby2Baby Holiday Party Presented By The Honest Company on December 13, 2014 in Los Angeles, California. (Photo by Stefanie Keenan/Getty Images for Baby2Baby)
WEST HOLLYWOOD, CA - DECEMBER 10: Hostess/actress Drew Barrymore arrives at Refinery29 Holiday Party at Sunset Tower Hotel on December 10, 2014 in West Hollywood, California. (Photo by Joe Scarnici/WireImage)
NEW YORK, NY - NOVEMBER 13: Actress Drew Barrymore attends 2014 Women's Leadership Award Honoring Stella McCartney at Alice Tully Hall at Lincoln Center on November 13, 2014 in New York City. (Photo by Theo Wargo/WireImage)