Life after winning TechCrunch Disrupt: Where is Hello Alfred now?

Before you go, we thought you'd like these...
Before you go close icon
Hello Alfred Offers Overworked Americans Personal Butlers

Tech Crunch Disrupt is in full swing in San Francisco -- and companies from all over are pitching their products and ideas to big wigs and venture capitalists in hopes of taking home the $50,000 prize.

Last year Hello Alfred took home the top prize with its personalized butler service, and huge growth since.

In part one of our interview, AOL.com caught up with the co-founder Marcela Sapone to get the inside scoop on how they won. Now they're dishing on how they've capitalized on last year's big win.

AOL.com: Winning TC Disrupt can make a business. Describe the impact which winning TC Disrupt had on Hello Alfred?

Marcela Sapone and Jess Beck: Well, first it launched us onto the world stage. We received thousands of signups within a few hours from China to Alaska. We had investment requests from London, and partnership offers in India. It gave us legitimacy that has been huge for us over the past year. We're not just another startup. We won TCD and that means that we're not messing around.

READ MORE: Special coverage on how disruptive tech plays a role in your finances

AOL.com: Take us back to that moment on stage when you were announced as winners. What did it feel like to be on stage and receive the top award? What thoughts ran through your mind? What are the details you remember from those moments?

Marcela Sapone and Jess Beck​: It felt amazing and humbling. We were just honored to have been invited to be in the Battlefield. When we heard that we won, the first thing we thought was, "This is real. People want this and believe in what we're doing." We were so proud of us and what we'd done to that point in Boston and were so excited to bring this product to more people. Then we thought, "we're going to have a lot of work to do!"

We remember holding the check, and that physical piece of cardboard really made it sink in. Then, of course, all the flashing cameras and phones was pretty crazy. We felt like celebrities!

See how team Alfred prepared their presentation:​

15 PHOTOS
TechCrunch Disrupt 2014: Hello Alfred
See Gallery
Life after winning TechCrunch Disrupt: Where is Hello Alfred now?
Hello Alfred Co-Founder and CEO Marcela Sapone speaks onstage during TechCrunch Disrupt NY 2015. Check out more photos in this gallery to see the notes she and her team used to prepare their winning presentation in 2014. (Photo by Noam Galai/Getty Images for TechCrunch)

Marcela Sapone shares behind-the-scenes notes from Hello Alfred's preparation for TechCrunch Disrupt 2014.

"If disruption is giving people something previously inaccessible then Alfred is quintessentially disruptive," a note from TechCrunch Disrupt 2014 reads.
Notes Jess Beck and Marcela Sapone practiced with before TechCrunch Disrupt 2014.

"This is what looks like comes home now."

Marcela Sapone shares behind-the-scenes notes from Hello Alfred's preparation for TechCrunch Disrupt 2014.

More notes from behind-the-scenes prep from Alfred's TechCrunch Disrupt 2014 preparation.
"Know it works Boston," reads a note for TechCrunch Disrupt 2014.
"We go beyond on demand to automatic," reads a note for Hello Alfred for TechCrunch Disrupt 2014.
"ALFRED safe reliable," reads one Post-it for TechCrunch Disrupt 2014.
"We anticipate your people and human power operating system," reads a note for Marcela Sapone and Jess Beck for TechCrunch Disrupt 2014.
"I KNOW WHAT YOU ARE THINKING," was written on one Post-it for TechCrunch Disrupt 2014 for team Hello Alfred.
"Market 2 specifics & still huge in Top 10 cities," reads one note for team Hello Alfred ahead of TechCrunch Disrupt 2014.
Notes for the Hello Alfred team ahead of TechCrunch Disrupt 2014.
Post-it note for team Alfred ahead of TechCrunch Disrupt 2014.
of
SEE ALL
BACK TO SLIDE
SHOW CAPTION +
HIDE CAPTION

AOL.com: What happens in the 24hrs after you won Disrupt?

Marcela Sapone and Jess Beck​: Our social media accounts went crazy. Reading all the positive shout-outs was so much fun, and we starting responding to people the next day. Our signups and website traffic went off the charts which was thrilling, but also intimidating.

The night after we had a nice quiet dinner and a celebratory drink then called it an early night. We were all buzzing, but exhausted from the three days of TCD and wanted to really hit the ground running the next day, work-wise.

See photos of Hello Alfred at TechCrunch Disrupt 2015:

15 PHOTOS
TechCrunch Disrupt 2014: Winners
See Gallery
Life after winning TechCrunch Disrupt: Where is Hello Alfred now?
The winning moment at TechCrunch Disrupt at Pier 48 on September 10, 2014 in San Francisco, California. (Photo by Steve Jennings/Getty Images for TechCrunch)
A screenshot of the Alfred app in beta prior to launch.

The team beta tested deliveries to customers. This picture shows replenished supplies and a laundry bag from an Alfred butler.

Team Alfred mapped out their presentation on tiny notes ahead of TechCrunch Disrupt 2014 in San Francisco, Calif.
Team Alfred share their presentation notes in this photo.
The team arrives at the TechCrunch Disrupt 2014 venue in San Francisco, Calif.
The booths at Pier 48 in San Francisco, Calif., during TechCrunch Disrupt 2014.
Jess Beck and Marcela Sapone pose during TechCrunch Disrupt 2014 in San Francisco, Calif.
Jess Beck and Marcela Sapone pose with a teammate during TechCrunch Disrupt 2014.

Marcela getting pumped up before hitting the stage to present.

Alfred team presents onstage at Startup Battlefield Session Four Streamline at TechCrunch Disrupt at Pier 48 on September 9, 2014 in San Francisco, California. (Photo by Steve Jennings/Getty Images for TechCrunch)
Marcela Sapone poses with her prize during TechCrunch Disrupt at Pier 48 on September 10, 2014 in San Francisco, California. 
Marcela Sapone waits backstage during TechCrunch Disrupt 2014.

Marcela Sapone speaks onstage during Tech Crunch Disrupt 2015 in New York City.

(Photo by Noam Galai/Getty Images for TechCrunch)

of
SEE ALL
BACK TO SLIDE
SHOW CAPTION +
HIDE CAPTION

AOL.com: ​When did you start to feel the material impact of your success at TCD on Hello Alfred?

Marcela Sapone and Jess Beck​: Honestly, immediately. We had member signups and new people who wanted to start using our service. We began onboarding new signups as quickly as we could.

AOL.com: What happened after you won that would not have been possible before?

Marcela Sapone and Jess Beck​: I think our ability to reach out to anybody at any company and receive a response would not have happened before. The TCD stamp makes it really easy to start conversations with people, and put us in this amazing position where certain doors were open that weren't before.

AOL.com: How is your business doing today?

Marcela Sapone and Jess Beck​: Business is great. We've been growing in NYC and Boston through a combination of word of mouth and press. We've also been expanding the team, which is now 20 people in Boston and New York. Our new "Hello Alfred" app was released in the app store, and we developed some amazing strategic partnerships that have been important to our growth as well as ensuring that our members have an amazing experience. We're always looking to hire new, amazing people to join the team and have plenty of roles we're trying to fill!

Also we'd love to offer NYC and Boston readers a special promo code to get priority access to Hello Alfred using code: AOLFront15.

Check out part one of our exclusive interview with founders of Hello Alfred from yesterday.

More Special Coverage from AOL.com:
How technology plays a role in changing your finances
How technology plays a role in changing health care
How technology plays a role in changing education

Read Full Story

Sign up for Breaking News by AOL to get the latest breaking news alerts and updates delivered straight to your inbox.

Subscribe to our other newsletters

Emails may offer personalized content or ads. Learn more. You may unsubscribe any time.

From Our Partners