50 Cent calls AT&T 'racist,' tells 'power' viewers to change cable providers

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Curtis "50 Cent" Jackson is alleging that AT&T is "racist."

In three separate Instagram posts on Saturday, the rapper and Southpaw actor made the claims in response to the ongoing negotiations between Starz and AT&T U-verse, which puts half a million AT&T homes at risk of not being able to view the upcoming episode of Starz's Power that is in its second season. Jackson co-stars in the series and also co-executive produced.

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"Man Im sorry I have to say this, but AT&T is racist they have had issues in the past and here we go again. 500,000 homes will not be able to view the next episode of POWER. #EFFENVODKA #FRIGO #SMSAUDIO," he first posted early Saturday afternoon.

Shortly after, he posted a photo of a April 29, 2015 Associated Press article with the headline "AT&T fires president for sending racist texts and images."

Photos of 50 Cent from over the years:

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50 Cent calls AT&T 'racist,' tells 'power' viewers to change cable providers
Rapper Curtis Jackson aka '50 Cent Rapper' in front of HUMVEE outside Stage 17 at Raleigh Studios in Manhattan Beach where he is shooting music video for Emimem's new label on 12/10/2002. (Photo by Bob Chamberlin/Los Angeles Times via Getty Images)
Hip-hop artist 50 Cent accepts the award for Best Rap Video of the Year for "In da Club," as Eminem, left, looks on during the MTV Video Music Awards at New York's Radio City Music Hall Thursday, Aug. 28, 2003. (AP Photo/Julie Jacobson)
American rap artist 50 Cent , real name Curtis Jackson, raises the award for the best American pop rock male artist, during the 2003 World Music Awards ceremony in Monaco, Sunday, Oct. 12, 2003. (AP PHOTO/Lionel Cironneau)
Actor/Singer Curtis '50 Cent' Jackson arrives at the Premiere Of 'Get Rich Or Die Tryin'' at Grauman's Chinese Theater on November 2, 2005 in Hollywood, California. (Photo by Kevin Winter/Getty Images)
U.S. hip hop best-selling singer Curtis "50 Cent" Jackson smiles as he answers questions during a press conference Friday, Feb. 24, 2006 in Taipei, Taiwan. 50 Cent is going to perform for the first time in Taiwan, part of the Asian leg of his world tour. (AP Photo/Jerome Favre)
Rapper and actor Curtis "50 Cent" Jackson visits high school students at City Hall in Bridgeport, Conn., Friday, Oct. 12, 2007. (AP Photo/Bob Child)
Curtis Jackson, also known as 50 Cent, left, listens to court proceedings with his attorney Kasey Procko Burchman at Superior Court in Hartfod, Conn., during testimony on his lawsuit against the firm that inspected his Connecticut mansion once owned by boxer Mike Tyson. (AP Photo/Bob Child, pool)
US rapper Curtis James Jackson III alias 50 Cent performs during the Music Openair in Frauenfeld, Switzerland, late Saturday, July 11, 2009. (AP Photo/Keystone/Ennio Leanza)
US musician and actor Curtis Jackson also known as 50 Cent performs in Boris Trajkovski hall in Skopje late on March 31, 2010. (Photo by Robert Atanasovski, AFP/Getty Images)
Rapper Curtis "50 Cent" Jackson attends the "After Earth" premiere at the Ziegfeld Theatre on Wednesday, May 29, 2013 in New York. (Photo by Evan Agostini/Invision/AP)
Curtis '50 Cent' Jackson attends 'Escape Plan' New York Premiere at Regal E-Walk on October 15, 2013 in New York City. (Photo by Dave Kotinsky/Getty Images)
In this Oct. 26, 2011 file photo, Rapper and businessman Curtis Jackson III, known as 50 Cent, poses during an interview in New York. (AP Photo/Richard Drew, File)
Recording artist Curtis '50 Cent' Jackson of the music group G-Unit performs onstage during the 2014 iHeartRadio Music Festival at the MGM Grand Garden Arena on September 20, 2014 in Las Vegas, Nevada. (Photo by Kevin Winter/Getty Images for iHeartMedia)
Curtis "50 Cent" Jackson performs at Starz's "Power" season two premiere at Best Buy Theater on Tuesday, June 2, 2015, in New York, (Photo by Charles Sykes/Invision for STARZ Entertainment/AP Images)
Curtis Jackson, aka 50 Cent, appears in Manhattan Supreme Court on Tuesday, July 21, 2015 in New York. (Jefferson Siegel/New York Daily News/POOL)
NEW YORK, NY - JULY 24: Rapper/actor Curtis James Jackson III aka 50 Cent On ABC's 'Good Morning America' at Rumsey Playfield, Central Park on July 24, 2015 in New York City. (Photo by Gilbert Carrasquillo/FilmMagic)
NEW YORK, NY - SEPTEMBER 10: Curtis '50 Cent' Jackson attends Tuesday's Children Roots of Resilience Gala 2015 on September 10, 2015 in New York City. (Photo by Paul Morigi/Getty Images for Tuesday's Children)
NEW YORK, NY - SEPTEMBER 11: Curtis '50 Cent' Jackson attends the annual Charity Day hosted by Cantor Fitzgerald and BGC at Cantor Fitzgerald on September 11, 2015 in New York City. (Photo by Noam Galai/Getty Images for Cantor Fitzgerald)
NEW YORK, NY - SEPTEMBER 30: Rapper Curtis '50 Cent' Jackson III attends JCPenney and Michael Strahan's launch of Collection by Michael Strahan on September 30, 2015 in New York City. (Photo by Bryan Bedder/Getty Images for JCPenney)
LAS VEGAS, NV - OCTOBER 10: Rapper Curtis '50 Cent' Jackson performs at the 10th annual Wine Amplified festival at the Las Vegas Village on October 10, 2015 in Las Vegas, Nevada. (Photo by David Becker/WireImage)
Curtis '50 Cent' Jackson arrives at The Paley Center For Media's Hollywood Tribute to African American Achievements in Television on October 26, 2015 in Beverly Hills, California. AFP PHOTO / FREDERIC J. BROWN (Photo credit should read FREDERIC J. BROWN/AFP/Getty Images)
ATLANTIC CITY, NJ - OCTOBER 31: 50 Cent attends at The Pool After Dark at Harrah's Resort on October 31, 2015 in Atlantic City, New Jersey. (Photo by Shareif Ziyadat/Getty Images)
GLASGOW, SCOTLAND - NOVEMBER 04: 50 Cent performs at The SSE Hydro on November 4, 2015 in Glasgow, Scotland. (Photo by Ross Gilmore/Redferns)
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"When this was happening they were saying they had the STARZ and other networks that created programming targeting multiple ethnicity's now I guess (THERE NOT F---ING WITH N----S). SMH #EFFENVODKA #FRIGO #SMSAUDIO," he captioned the second photo.

He continued with a third post, imploring AT&T subscribers to drop the provider: "Change your cable package from AT&T to anything else. It's 2015 and these people are still racist. They are dropping all channels that are considered urban friendly. This sh!t is sad #EFFENVODKA #FRIGO #SMSAUDIO."

A Starz spokesperson said in a statement given to The Hollywood Reporter: "Starz is in ongoing negotiations with AT&T U-verse to continue distributing its 30 STARZ and ENCORE channels and services at a fair and reasonable rate. Without a new agreement, the millions of AT&T customers who have chosen to subscribe and pay for STARZ and ENCORE will be at risk of losing these channels and the popular original programming like Power and Outlander, as well as thousands of movies. Starz has enjoyed a strong and mutually beneficial relationship with AT&T until now. We are hopeful AT&T will negotiate in good faith and that we will reach a fair agreement that allows its customers to continue to get great entertainment at a good value."

Starz and Encore serve a combined 57.5 million subscribers, including 23.7 million at Starz, and 33.8 million at Encore, making them the largest pair of premium flagship channels in the U.S.

According to a company spokesperson, Power is the highest performing series in Starz's history with more than 6.3 million multiplatform viewers per episode, and has the largest concentration of African-American viewers for a scripted premium series since 2006.

Ok, now we are gonna see how today is gonna challenge us. #FRIGO #SMSAUDIO

A photo posted by 50 Cent (@50cent) on

I'm focused you know how I get when I'm in my zone. #FRIGO #SMSAUDIO

A photo posted by 50 Cent (@50cent) on



This story originally ran in The Hollywood Reporter.

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