Decoded: Normcore

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What Is Normcore?

If you like to keep your wardrobe simple and comfortable, chances are your go-to style is in fashion right now. That's because Normcore, the unisex style trend that's characterized by average-looking bland clothing, is officially 'in.' Celebrities like Rihanna and the Olsen twins are examples of celebrities that Normcore fans use as models.

Clothes that meet the Normcore standards are ones that are casual and everyday, like jeans, sweatshirts and sneakers. The term can be used to describe anyone's sense of style.

For example:
"The 'Seinfeld' cast was so Normcore before it even got cool."
"Rihanna's t-shirt and jeans are looking so Normcore right now."
"I've been rocking Normcore since I was in middle school."

See how Instagram lovers are showing of their own Normcore outfits:

A photo posted by Bad Boy Chi Chi💕Blood Orange (@devhynes) on



CAROLINE AUJOURD'HUI 😘 @carolinedemaigret

A photo posted by SIMON PORTE JACQUEMUS (@jacquemus) on


Steer into the skid.

A photo posted by Jenna Blackwell (@jennablackwell) on



shooting commercial for lands end turtlenecks

A photo posted by jake moore (@jakemoore) on

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