Microsoft's new Surface Hub is not a big deal

Before you go, we thought you'd like these...
Before you go close icon
Microsoft's New Surface Hub Is Not a Big Deal


Wednesday, we learned Microsoft's new Surface Hub, essentially an overgrown iPad, is being made in the U.S. in the city of Wilsonville, Oregon.

While most American technology giants send the production of popular products overseas or just assemble devices in the U.S. — they don't actually make them here.

Regardless, this shouldn't be big news. But we're treating it like it is.

That might be because Microsoft has been on a roll the past few years, and this is the company's next big thing.

7 PHOTOS
Mircosoft Surface Hub
See Gallery
Microsoft's new Surface Hub is not a big deal
IMAGE DISTRIBUTED FOR MICROSOFT - Hayete Gallot, senior director, Microsoft Devices, on Wednesday, Jan. 21, 2015, unveils Surface Hub, a complete device built to empower people to be more productive together. (Ron Wurzer/AP Images for Microsoft)
Microsoft's Hayete Gallot demonstrates a Surface Hub product at an event demonstrating new features of its flagship operating system Windows at the company's headquarters Wednesday, Jan. 21, 2015, in Redmond, Wash. Executives demonstrated how they said the new Windows is designed to provide a more consistent experience and a common platform for software apps on different devices, from personal computers to tablets, smartphones and even the company's Xbox gaming console. (AP Photo/Elaine Thompson)
(photo credit: AOL)
(Photo credit: AOL) 
(Photo credit: AOL)
(Photo credit: AOL)
of
SEE ALL
BACK TO SLIDE
SHOW CAPTION +
HIDE CAPTION

Microsoft announced the Surface Hub in January. But in a 2006 TED talk, Jeff Han, the general manager for the project, was already working on the device and was really, really excited:

"I really, really think this is gonna change the way we interact with machines from this point on."

Now, you might be thinking you've seen a device like this before. That's because you have.

Remember the SMART board? In 1986, the idea was born to create a device, "which would combine the simplicity of a whiteboard with the power of a computer."

The difference between the two devices is that the SMART board required a projector and the Surface Hub does not. It's more like an oversized iPad.

On top of that, the SMART board's top clients tended to be educators, so the boards were replacing overhead projectors. In Surface Hub's case, Microsoft appears to be targeting business types.

So, not only is Microsoft's next big thing not a new idea, but there was already another company making the same exact thing before Microsoft even announced the Surface Hub.

The suggested retail of the SMART board 6065 is about $4,500, the Surface Hub starts at about $7,000 and goes up to as much as $20,000.

Of course there's nothing wrong with companies making similar devices; that's already been going on for a while.

This last big marketing push for Microsoft's Surface Hub has been impressive, but the device isn't available yet. The product's release is set for July 1. So soon we'll see if the company's next big thing really is a big deal or just a really big dud.

Read Full Story

Sign up for Breaking News by AOL to get the latest breaking news alerts and updates delivered straight to your inbox.

Subscribe to our other newsletters

Emails may offer personalized content or ads. Learn more. You may unsubscribe any time.

From Our Partners