'Fifty Shades of Grey' stays on top of weekend box office

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'Fifty Shades of Grey' stays on top of weekend box office
For the second weekend in a row, "Fifty Shades of Grey" is off the charts with $23.2 million in U.S. and Canadian ticket sales. The film is an adaptation of the best selling novel about a titillating relationship between a businessman and a college student. Pulling in second is "Kingsman: The Secret Service" which brought in $17.5 million at the box office. Starring Samuel L. Jackson, the film is about a spy training program -- facing the threat of a tech genius.
LONDON, ENGLAND - MAY 18: Jamie Dornan attends the Arqiva British Academy Television Awards at Theatre Royal on May 18, 2014 in London, England. (Photo by Dave J Hogan/Getty Images)
British author E.L. James' erotic romance 'Fifty Shades of Grey' is the first installment in the Fifty Shades trilogy. The movie, released February 2015, stars Dakota Johnson as Anastasia Steele, a college grad who begins a sadomasochistic relationship with a young business magnate Christian Grey, played by Jamie Dornan. Both the books and the movie trace the relationship between Anastasia and Christian as they explore bondage/discipline, dominance/submission, and sadism masochism.
Screengrab from YouTube showing a scene from the 'Fifty Shades of Grey' trailer.
It is one of the first times B-D-S-M is going from the bedroom to the big screen. And some people are not happy about it.
Fifty Shades Of Grey: Exclusive Interview with Dakota Johnson, Jamie Dornan & Director Sam Taylor-Johnson - 'Fifty Shades Of Grey' is the hotly anticipated film adaptation of the bestselling book that has become a global phenomenon. Since its release, the 'Fifty Shades' trilogy has been translated in 52 languages worldwide and sold more than 90 million copies.
Jamie Dornan arrives at The Theatre Royal in London on Sunday, May 18, 2014. (Photo by Jon Furniss/Invision /AP Images)
"Fifty Shades of Grey" fever is not only breaking records for online movie ticket sales; it's affecting everything from advertisers to sex toys.
PARIS, FRANCE - JULY 08: Actress Dakota Johnson poses backstage after the Chanel show as part of Paris Fashion Week - Haute Couture Fall/Winter 2014-2015. Held at Grand Palais on July 8, 2014 in Paris, France. (Photo by Rindoff/Dufour/Getty Images)
Sam Taylor Johnson poses at Anna Karenina World Premiere at Odeon West End on Tuesday September 04, 2012 in London. (Photo by Jon Furniss/Invision/AP)
Eloise Mumford arrives at the Women In Film 2014 Crystal And Lucy Awards at the Hyatt Regency Century Plaza on Wednesday, June 11, 2014, in Los Angeles. (Photo by John Shearer/Invision/AP)
Luke Grimes arrives at The Art of Elysium’s 5th Annual Genesis at Siren Cube on Friday, Sept. 20, 2013 in Los Angeles. (Photo by Richard Shotwell/Invision/AP)
Rita Ora attends The Metropolitan Museum of Art's Costume Institute benefit gala celebrating "Charles James: Beyond Fashion" on Monday, May 5, 2014, in New York. (Photo by Evan Agostini/Invision/AP)
Victor Rasuk seen at the Special Los Angeles Screening of Open Road and Five Star Feature Films 'JOBS', on Tuesday, August, 13, 2013 in Los Angeles. (Photo by Eric Charbonneau/Invision for Open Road/AP Images)
E. L. James' best-selling novel, "Fifty Shades of Grey," is shown on the desk of Deborah George, division director of materials management for the Gwinnett County Public Library, on Wednesday, May 9, 2012, in Lawrenceville, Ga. George recommended that her 15-branch library system not stock the book, deeming it primarily erotica. (AP Photo/Ron Harris)
LOS ANGELES, CA - SEPTEMBER 28: Author E. L. James attends the E. L. James Book Signing For '50 Shades Of Grey' at Barnes & Noble bookstore at The Grove on September 28, 2012 in Los Angeles, California. (Photo by Frederick M. Brown/Getty Images)
LONDON, ENGLAND - MAY 19: Jamie Dornan seen visiting a gym in Notting Hill on May 19, 2014 in London, England. (Photo by Neil P. Mockford/GC Images)
Northern Irish actor Jamie Dornan and his wife Amelia Warner pose for pictures on the red carpet upon arrival for the BAFTA TV awards in London on May 18, 2014. AFP PHOTO/WILL OLIVER (Photo credit should read WILL OLIVER/AFP/Getty Images)
NEW YORK, NY - JULY 25: Dakota Johnson is seen in the East Village on July 25, 2014 in New York City. (Photo by Alo Ceballos/GC Images)
Dakota Johnson attends the Veuve Clicquot Polo Classic on Saturday, May 31, 2014 in Jersey City, N.J. (Photo by Charles Sykes/Invision/AP)
Dakota Johnson attends the Veuve Clicquot Polo Classic on Saturday, May 31, 2014 in Jersey City, N.J. (Photo by Charles Sykes/Invision/AP)
Protesters hold placards criticizing the depiction of S&M in the film 'Fifty Shades of Grey' as a group of women arrive for its opening day in Los Angeles on February 12, 2015. 'Fifty Shades of Grey', the long-anticipated movie version of the bestselling erotic novel, began its worldwide rollout opening in theatres across France, Germany, Belgium and Serbia, days ahead of its key target territory the United States. AFP PHOTO / MARK RALSTON (Photo credit should read MARK RALSTON/AFP/Getty Images)
People arrive to watch the film 'Fifty Shades of Grey' on its opening day in Los Angeles on February 12, 2015. 'Fifty Shades of Grey', the long-anticipated movie version of the bestselling erotic novel, began its worldwide rollout opening in theatres across France, Germany, Belgium and Serbia, days ahead of its key target territory the United States. AFP PHOTO/Mark RALSTON, Germany, Belgium and Serbia, days ahead of its key target territory the United States. AFP PHOTO/Mark RALSTON (Photo credit should read MARK RALSTON/AFP/Getty Images)
Women pose for photos in front of a poster advertising the film 'Fifty Shades of Grey' on its opening day in Los Angeles on February 12, 2015. The long-anticipated movie version of the bestselling erotic novel began its worldwide rollout opening in theatres across France, Germany, Belgium and Serbia, days ahead of its key target territory the United States. AFP PHOTO/Mark RALSTON (Photo credit should read MARK RALSTON/AFP/Getty Images)
A woman shows tickets to the media before the film 'Fifty Shades of Grey' on its opening day in Los Angeles on February 12, 2015. 'Fifty Shades of Grey', the long-anticipated movie version of the bestselling erotic novel, began its worldwide rollout opening in theatres across France, Germany, Belgium and Serbia, days ahead of its key target territory the United States. AFP PHOTO/Mark RALSTON (Photo credit should read MARK RALSTON/AFP/Getty Images)
People arrive to watch the film 'Fifty Shades of Grey' on its opening day in Los Angeles on February 12, 2015. 'Fifty Shades of Grey', the long-anticipated movie version of the bestselling erotic novel, began its worldwide rollout opening in theatres across France, Germany, Belgium and Serbia, days ahead of its key target territory the United States. AFP PHOTO/Mark RALSTON (Photo credit should read MARK RALSTON/AFP/Getty Images)
I got the chance to watch 50 Shades of Grey before all of you did, so that I could fill you in on whether or not you should spend your hard earned money seeing it at the movies this Valentine's weekend.
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LOS ANGELES (AP) -- "Fifty Shades of Grey" didn't relinquish control of the box office.

Universal's erotic drama starring Dakota Johnson and Jamie Dornan earned $23.2 million at No. 1 in its second weekend at the box office, according to studio estimates Sunday.

Despite the victory, "Fifty Shades of Grey" plummeted a steep 75 percent from its record-breaking $93 million debut last weekend.

"There was a pent-up demand and excitement for `Fifty Shades of Grey' last weekend, so this was its destiny after it broke the box-office record for the biggest opening in February and didn't have the added bonus of a holiday weekend," said Paul Dergarabedian, senior media analyst for box office firm Rentrak.

The action spy film "Kingsman: The Secret Service" and the family friendly "The SpongeBob Movie: Sponge Out of Water" similarly maintained their respective No. 2 and No. 3 spots at the box office in their second weekend.

Fox's "Kingsman" nabbed $17.5 million, while Paramount's "SpongeBob" soaked up another $15.5 million.

A trio of newcomers failed to crack the top three.

Disney's cross-country racing tale "McFarland, USA" launched at No. 4 with $11.3 million. Lionsgate's high school comedy "The DUFF" debuted at No. 5 with $11 million. Paramount's wacky sequel "Hot Tub Time Machine 2" opened at No. 7 with $5.8 million.

A few Oscar contenders received a boost at the box office ahead of Sunday's 87th annual Academy Awards.

"American Sniper," which is up for six awards, including best picture and best actor for Bradley Cooper, racked up another $9.6 million at No. 6 in its ninth weekend of release.

"The Imitation Game," nominated for eight Academy Awards, including best actor for Benedict Cumberbatch and best supporting actress for Keira Knightley, came in at No. 9 with $2.5 million in its 13th weekend.

"Still Alice," which features best actress front runner Julianne Moore, earned $2.2 million after expanding to 765 theaters in its sixth weekend.

Fifty Shades of Grey Review

Estimated ticket sales for Friday through Sunday at U.S. and Canadian theaters, according to Rentrak. Final domestic figures will be released Monday.

1. "Fifty Shades of Grey," $23.2 million.

2. "Kingsman: The Secret Service," $17.5 million.

3. "The SpongeBob Movie: Sponge Out of Water," $15.5 million.

4. "McFarland, USA," $11.3 million.

5. "The DUFF," $11 million.

6. "American Sniper," $9.6 million.

7. "Hot Tub Time Machine 2," $5.8 million.

8. "Jupiter Ascending," $3.6 million.

9. "The Imitation Game," $2.5 million.

10. "Paddington," $2.3 million.

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Universal and Focus are owned by NBC Universal, a unit of Comcast Corp.; Sony, Columbia, Sony Screen Gems and Sony Pictures Classics are units of Sony Corp.; Paramount is owned by Viacom Inc.; Disney, Pixar and Marvel are owned by The Walt Disney Co.; Miramax is owned by Filmyard Holdings LLC; 20th Century Fox and Fox Searchlight are owned by 21st Century Fox; Warner Bros. and New Line are units of Time Warner Inc.; MGM is owned by a group of former creditors including Highland Capital, Anchorage Advisors and Carl Icahn; Lionsgate is owned by Lions Gate Entertainment Corp.; IFC is owned by AMC Networks Inc.; Rogue is owned by Relativity Media LLC.

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