Paula Deen launching digital network

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FILE - In this Jan. 17, 2012 file photo, celebrity chef Paula Deen poses for a portrait in New York. Paula Deen Ventures, a new company formed to help launch a comeback for Deen, on Wednesday, June 11, 2014, announced plans for the creation of the Paula Deen Network. The paid subscription-based network is set to launch in September and will be accessible by computer, smartphone or tablet. (AP Photo/Carlo Allegri, File)
In this Saturday, July 21, 2012 photo provided by the Florida Keys News Bureau, Food Network personality Paula Deen cheers for her husband, Michael Groover, during the semifinals of the "Papa" Hemingway Look-Alike Contest at Sloppy Joe's Bar in Key West, Fla. Groover was among the 25 best from 140 Ernest Hemingway look-alikes who competed in the contest, but did not advance to the final round. The contest was a highlight event of the island city's Hemingway Days celebration that concludes Sunday. (AP Photo/Florida Keys News Bureau, Andy Newman)
In this publicity image released by NBC, celebrity chef Paula Deen appears on NBC News' "Today" show, wednesday, June 26, 2013 in New York. Deen dissolved into tears during a "Today" show interview Wednesday about her admission that she used a racial slur in the past. The celebrity chef, who had backed out of a "Today" interview last Friday, said she was not a racist and was heartbroken by the controversy that began with her own deposition in a lawsuit. Deen has been dropped by the Food Network and as a celebrity endorser by Smithfield Foods. (AP Photo/NBC, Peter Kramer)
MIAMI BEACH, FL - FEBRUARY 23: Paula Deen and Robert Irvine attends KitchenAid® Culinary Demonstrations during the Food Network South Beach Wine & Food Festival at Grand Tasting Village on February 23, 2014 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for Food Network SoBe Wine & Food Festival)
MIAMI BEACH, FL - FEBRUARY 23: Chefs Robert Irvine and Paula Deen attend KitchenAid® Culinary Demonstrations during the Food Network South Beach Wine & Food Festival at Grand Tasting Village on February 23, 2014 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for Food Network SoBe Wine & Food Festival)
MIAMI BEACH, FL - FEBRUARY 23: Chefs Robert Irvine and Paula Deen attend KitchenAid® Culinary Demonstrations during the Food Network South Beach Wine & Food Festival at Grand Tasting Village on February 23, 2014 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for Food Network SoBe Wine & Food Festival)
MIAMI BEACH, FL - FEBRUARY 23: Chefs Robert Irvine and Paula Deen attend KitchenAid® Culinary Demonstrations during the Food Network South Beach Wine & Food Festival at Grand Tasting Village on February 23, 2014 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for Food Network SoBe Wine & Food Festival)
Paula Deen gets a ride across stage from Food Network star Robert Irvine during a cooking demo at the South Beach Wine and Food Festival in Miami, Fla., Sunday, Feb. 23, 2014. Deen continued maneuvering for a comeback Sunday, turning a beachside cooking demonstration into a public apology for the racist comments that decimated her career last year. (AP Photo/J.M. Hirsch)
MIAMI BEACH, FL - FEBRUARY 23: Paula Deen attends Whole Foods Market Grand Tasting Village Featuring MasterCard® Grand Tasting Tents during the Food Network South Beach Wine & Food Festival at Grand Tasting Village on February 23, 2014 in Miami Beach, Florida. (Photo by Alexander Tamargo/Getty Images for Food Network SoBe Wine & Food Festival)
MIAMI BEACH, FL - FEBRUARY 23: Chef Paula Deen attends KitchenAid® Culinary Demonstrations during the Food Network South Beach Wine & Food Festival at Grand Tasting Village on February 23, 2014 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for Food Network SoBe Wine & Food Festival)
MIAMI BEACH, FL - FEBRUARY 23: Paula Deen attends KitchenAid® Culinary Demonstrations during the Food Network South Beach Wine & Food Festival at Grand Tasting Village on February 23, 2014 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for Food Network SoBe Wine & Food Festival)
MIAMI BEACH, FL - FEBRUARY 23: Paula Deen attends KitchenAid® Culinary Demonstrations during the Food Network South Beach Wine & Food Festival at Grand Tasting Village on February 23, 2014 in Miami Beach, Florida. (Photo by Frazer Harrison/Getty Images for Food Network SoBe Wine & Food Festival)
MIAMI BEACH, FL - FEBRUARY 23: Paula Deen attends Bank of America Lifestyle Seminar Fried & True: A Fried Chicken Seminar hosted by Lee Brian Schrager, Adeena Sussman and Mark Oldman during the Food Network South Beach Wine & Food Festival at Ritz Carlton South Beach on February 23, 2014 in Miami Beach, Florida. (Photo by John Parra/Getty Images for Food Network SoBe Wine & Food Festival)
MIAMI BEACH, FL - FEBRUARY 23: Paula Deen and Founder of the Food Network South Beach Wine & Food Festival, Lee Brian Schrager attend the Bank of America Lifestyle Seminar Fried & True: A Fried Chicken Seminar hosted by Lee Brian Schrager, Adeena Sussman and Mark Oldman during the Food Network South Beach Wine & Food Festival at Ritz Carlton South Beach on February 23, 2014 in Miami Beach, Florida. (Photo by John Parra/Getty Images for Food Network SoBe Wine & Food Festival)
MIAMI BEACH, FL - FEBRUARY 23: Paula Deen and Founder of the Food Network South Beach Wine & Food Festival, Lee Brian Schrager attend the Bank of America Lifestyle Seminar Fried & True: A Fried Chicken Seminar hosted by Lee Brian Schrager, Adeena Sussman and Mark Oldman during the Food Network South Beach Wine & Food Festival at Ritz Carlton South Beach on February 23, 2014 in Miami Beach, Florida. (Photo by John Parra/Getty Images for Food Network SoBe Wine & Food Festival)
MIAMI BEACH, FL - FEBRUARY 23: Paula Deen and Founder of the Food Network South Beach Wine & Food Festival, Lee Brian Schrager attend the Bank of America Lifestyle Seminar Fried & True: A Fried Chicken Seminar hosted by Lee Brian Schrager, Adeena Sussman and Mark Oldman during the Food Network South Beach Wine & Food Festival at Ritz Carlton South Beach on February 23, 2014 in Miami Beach, Florida. (Photo by John Parra/Getty Images for Food Network SoBe Wine & Food Festival)
In this publicity image released by NBC, celebrity chef Paula Deen appears on NBC News' "Today" show, wednesday, June 26, 2013 in New York. Deen dissolved into tears during a "Today" show interview Wednesday about her admission that she used a racial slur in the past. The celebrity chef, who had backed out of a "Today" interview last Friday, said she was not a racist and was heartbroken by the controversy that began with her own deposition in a lawsuit. Deen has been dropped by the Food Network and as a celebrity endorser by Smithfield Foods. (AP Photo/NBC, Peter Kramer)
In this Friday, July 20, 2012 photo provided by the Florida Keys News Bureau, Food Network personality Paula Deen, left, tugs at her husband Michael Groover's beard outside Sloppy Joe's Bar in Key West, Fla. Groover is participating in the "Papa" Hemingway Look-Alike Contest during Key West's Hemingway Days festival that each year honors the late author Ernest Hemingway. Groover is among 25 finalists, culled from 140 entrants, who are to compete in the final round Saturday night. (AP Photo/Florida Keys News Bureau, Andy Newman)
FILE - In this Jan. 17, 2012 file photo, celebrity chef Paula Deen poses for a portrait in New York. Lawyers signed a deal Friday, Aug. 23, 2013, to drop a discrimination and sexual harassment lawsuit against Deen, who was dropped by the Food Network and other business partners after she said under oath that she had used racial slurs in the past. (AP Photo/Carlo Allegri, File)
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SAVANNAH, Ga. (AP) - Celebrity cook Paula Deen, whose career was derailed after she admitted using racial slurs, is going digital.

Paula Deen Ventures, a new company formed to help launch a comeback for Deen, announced plans Wednesday for the creation of the Paula Deen Network. The paid subscription-based network is set to launch in September and will be accessible by computer, smartphone or tablet.

The network will feature daily programming in an unscripted format with new recipes, episodes and cooking tools.

"We're going to have so much fun being together and cooking up some wonderful new and classic dishes," Deen said in a news release. "Y'all can get my recipes, tips and cooking anytime you want - this is for you. I can't wait to crank up the oven and get cooking for the people I love: my family, my friends and my fans!"

Production for the network began last month at a new studio in Savannah that has been designed to look like the set of her first television show, "Paula's Home Cooking." The set was built to accommodate a live studio audience, and guest appearances are planned.

The announcement of the digital network is the latest step in a comeback strategy Deen kicked off in February when she announced a deal with the Najafi Companies, an Arizona-based private investment firm that's putting millions into rebooting her public career.

Wednesday's announcement comes about a year after a sworn statement by Deen that she had used racial slurs in the past became public. The Food Network and other corporate sponsors soon parted company with Deen. Her offending comments surfaced during a court deposition in a lawsuit by a former employee making harassment and discrimination claims against Deen and her brother, Bubba Hiers. The suit was settled in August.

Deen is currently on a cross-country tour with her 90-minute "Paula Deen Live!" show that features a mix of cooking demonstrations, games with audience members and personal stories. The shows in Piegon Forge, Tennessee, on June 21 and 22 will feature a preview of the Paula Deen Network.

In addition to the dishes Deen is known for, she'll also include healthy and budget-friendly meals. The programming for the digital network will include both short-form and long-form content, including shows like "20-Minute Meals," ''Paula Cooking Light" and "One Dish, Three Ways."

Paula Deen Turns to the Web for Her New Venture

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