NEW YORK -- AT&T, the No. 2 U.S. mobile provider, has announced a price cut for customers who share large data plans in its latest attempt to regain ground lost to market leader Verizon Wireless and No. 4 U.S. operator T-Mobile US.
In what the company called Saturday its "best-ever prices," AT&T (T) said a family of four can get unlimited talk and text with 10GB of shared data for $160 a month. The discounts are available to any customer, %VIRTUAL-article-sponsoredlinks%including small businesses with up to 10 lines, and customers of other carriers who switch to AT&T.
The cuts follow recent price adjustments at all four U.S. wireless providers as they attempt to sustain growth in a mature market built on stealing growth from competitors.
AT&T and T-Mobile US (TMUS) have been competing fiercely. After T-Mobile spent several quarters directly marketing to AT&T customers, AT&T recently offered to pay T-Mobile customers to switch to its service.
As part of its new effort, AT&T, for a limited time, is offering new and existing customers a $100 credit for each new line of service.
For the fourth quarter, AT&T reported 566,000 net additional subscribers, missing Wall Street expectations and trailing market leader Verizon Wireless (VZ) (VOD), which had 1.6 million additional subscribers, and T-Mobile US, which had 869,000.
8 Cheap Ways to Have Fun This Winter
AT&T Cuts Prices for Wireless Data Plan Customers
I always assumed I needed a cabin in the mountains, an ax or other weaponry draped over my shoulder, and a full beard in order to snowshoe. But as it happens, snowshoeing can be done by pretty much anyone, fairly cheaply. Find a local outdoor equipment rental supplier and snag yourself a pair of snowshoes for under $10.
Sledding has two perks that make it a perfect winter activity: 1. It's free (assuming you have a sled or a friend's you can borrow). 2. You're outside, but you're not cold, because all it takes is a couple of times climbing back up your favorite sledding hill, and you're breaking a sweat. And did you know that sledding is the cutest photo op for a family ever? Oops, that's three things.
There's no better way to enjoy winter than from the inside of your toasty warm car. And no December is complete without a self-guided tour of the best local Christmas lights. This list compiles some favorite spots across the country, but you can also Google the best displays in your area. And (added bonus), your children are strapped in for this activity, which should keep things simple and (relatively) drama-free.
Thanks to Pinterest, the DIY bug is more contagious than ever -- especially during the winter. If you're looking for a free way to unleash your inner Martha (or Marty, for you guys out there) Stewart, try out a free DIY workshop from home-improvement stores like The Home Depot or craft stores like Michaels. Other retailers are also getting in on the action, such as Apple, which hosted hour-long coding classes for children at their stores this week.
Get the thrill of the outdoors without the winter weather in the pleasant confines of an indoor rock gym. For the price of a movie and popcorn, you can get a day pass, learn how to belay friends and family safely, and scale to your heart's (and ripped forearms') content.
When winter gives you frozen lemons, make piping-hot lemonade -- and then swim in it. (That's the expression, right?) According to the National Geophysical Data Center, there are over 1,661 natural hot springs in the United States. However, most are out West. If you happen to live east of the Rockies, it's high time to make friends with a hot-tub owner.
Leave the fancy clubs and goofy-looking pants at home; this is poor man's golf. But don't let that fool you. It's a great game for beginners and Tiger Woods frisbee-ers alike. With public courses across the country and greens fees that are typically 100 percent cheaper than regular golf, you might completely forget about those clubs in your trunk come spring.
Going to a movie for a dollar might sound like something your grandparents did in simpler times, but believe it or not, you can still catch recent releases in theaters for just a buck or two. They're getting harder to find, but do yourself (and your budget) a favor by finding a local dollar theater this winter for some quality entertainment.
So leave the hibernating to the grizzlies and your weird roommate and get yourself out and about this winter. If your budget can get along and have a good time with these cold-weather activities, so can you.