Virtual Piggy Wins a 2013 National Parenting Publications Award

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Virtual Piggy Wins a 2013 National Parenting Publications Award

Safe youth payments technology joins an elite list of stand out gifts for the holiday season

LOS ANGELES--(BUSINESS WIRE)-- Virtual Piggy, Inc. (OTCBB:VPIG), an innovator in safe youth payments, has been named a 2013 National Parenting Publications Award (NAPPA) winner, recognized for its service that allows kids and teens to safely save, shop and give online, learning financial responsibility under the limits parents set. Past winners include products from Lego, Microsoft's Xbox, Activision's Skylanders, and Mattel.

Virtual Piggy promotes financial management while empowering youth under 18 to make purchasing, saving and other money management decisions for themselves, within the boundaries setup by parents. The technology serves as a family wallet that is available online or via mobile, and is 100% free to use.

The National Parenting Publications Awards (NAPPA) is one of the most respected awards programs in the family market. NAPPA enlists a panel of independent, expert judges and parent testers who carefully evaluate hundreds of submissions. Only the best-of-the-best are chosen to receive an award for quality, innovation, and entertainment and educational value.

This year, 53 products were selected to receive the coveted Gold Award from the Children's Products competition, which identifies and awards the best toys, books, games, music, DVDs and virtual products. An additional 76 received Silver and Honors awards.

"Our judges were truly impressed by the quality of entries this year," says Julie Kertes, NAPPA General Manager. "After weeks of stringent testing, they have chosen an elite group of products of which I'm pleased to say Virtual Piggy was a part."

"We are thrilled to have this endorsement from The National Parenting Publications Awards," said Virtual Piggy Founder and CEO Dr. Jo Webber. "To be recognized by such a trusted organization for the safety and educational value we provide is a wonderful endorsement of what our service provides to parents, kids and teens."

A complete list of all 2013 NAPPA Children's Products winners will be available at and viewable on mobile devices through the cozi app -- the #1 online family calendar and organizer -- on November 1, 2013.

For information about Virtual Piggy visit

About Virtual Piggy, Inc.

Virtual Piggy, Inc. is the first e-commerce solution that enables kids to manage and spend money within parental controls. It enables parents to teach financial management through the use of a secure family wallet that is available online or via mobile and is 100% free to use. The technology company delivers online security platforms designed for the Under 18 age group in the global online market, and also enables online businesses the ability to function in a manner consistent with the Children's Online Privacy Protection Act ("COPPA") and similar international children's privacy laws. The company is based in Hermosa Beach, CA and on the Web at:


For more than 20 years, the National Parenting Publications Awards (NAPPA) has been the go-to resource for the best products for families. NAPPA's team of independent, expert judges, along with family and child testers, select the most innovative and enduring products to be NAPPA Gold, Silver and Honors winners in two annual competitions—Children's Products and Parenting Resources. For more information, visit

Safe Harbor Statement

All statements herein other than statements of historical facts are forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These statements are based upon our current expectations and speak only as of the date hereof. Such statements are not guarantees of future performance and are subject to known and unknown risks and uncertainties that could cause our actual results to differ materially from those expressed or implied in such forward-looking statements. Such factors include, but are not limited to, our ability to raise additional capital, our limited operating history and revenue, our ability to attract and retain qualified personnel, our dependence on third party developers, our ability to develop new services, market acceptance of our services, legislative, regulatory and competitive developments, enforcement of our intellectual property, general economic conditions, as well as other factors set forth under the caption "Risk Factors" in our Forms 10-K filed with the SEC, and other filings with the SEC.

Virtual Piggy, Inc.
Public Relations
Sarah Hall Productions
Jenna Guarneri, 212-529-1598
Investor Relations
Investor Awareness
Tony Schor, 847-945-2222 ext. 221
Suzanne Noble, +44 7957 371840

KEYWORDS:   United States  North America  California


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