"Golden Pig" and "Piggy Flag" Exclusively Available for Virtual Piggy Users at Habbo Hotel

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"Golden Pig" and "Piggy Flag" Exclusively Available for Virtual Piggy Users at Habbo Hotel

Habbo members to receive in-game items when they use safe youth payments option

LOS ANGELES--(BUSINESS WIRE)-- Virtual Piggy, Inc. (OTCBB: VPIG), an innovator in safe youth payments, today announced that it has partnered with Sulake's Habbo Hotel on two exclusive promotional items within the Habbo World. When Habbo Hotel members register with Virtual Piggy, they will receive an exclusive rare "Golden Pig" item. Additionally, when Habbo members purchase the Captain's Bundle using Virtual Piggy, they will receive an exclusive "Piggy Flag."

Habbo Hotel is the world's largest social game and online community for teenagers, with over 290 million registered characters to date in 150 countries. 90% of Habbo users are between 13-18 years old. It is a richly colorful, multi-dimensional virtual community and social game to which users join by creating a fully customized online character called a Habbo. Habbo Hotel has over 10 million unique visitors per month making it one of the largest online teen communities in the world.

Virtual Piggy promotes financial management while empowering youth under 18 to make purchasing, saving and other money management decisions for themselves, within the boundaries setup by parents. The technology serves as a leading family wallet that is available online or via mobile, and is always 100% free to use.

"We are very excited to bring in Virtual Piggy's convenient payments for our members, and wanted to provide highly valued rewards to celebrate our new partnership," said Giorgo Paizanis, VP Monetisation at Sulake [Habbo].

"Having Virtual Piggy payments available in the world's largest social and online community for teenagers is excellent; we're thrilled to offer in-game content only exclusively through Virtual Piggy," said Virtual Piggy Founder and CEO Dr. Jo Webber. "Habbo is a tremendous addition to our gaming portfolio."

For information about Virtual Piggy visit www.VirtualPiggy.com

About Virtual Piggy, Inc.

Virtual Piggy, Inc. is the first e-commerce solution that enables kids to manage and spend money within parental controls. It enables parents to teach financial management through the use of a secure family wallet that is available online or via mobile and is always 100% free to use. The technology company delivers online security platforms designed for the Under 18 age group in the global online market, and also enables online businesses the ability to function in a manner consistent with the Children's Online Privacy Protection Act ("COPPA") and similar international children's privacy laws. The company is based in Hermosa Beach, CA and on the Web at: www.virtualpiggy.com

About Habbo Hotel and Sulake

Habbo Hotel is one of the world's largest social games and communities for teens. Users join by creating a fully customized online character called a Habbo. From there, they can explore wide variety of spaces and millions of rooms created by other users in the community, play a variety of games, connect with friends, decorate their own rooms, and have fun through creativity and self expression. Currently Habbo Hotel has visitors from over 150 countries and the service is available in 12 language versions. To date, over 290 million characters have been created and the site attracts over 10 million unique visitors per month. Habbo Hotel is operated by Finnish company Sulake. With offices in 3 countries and headquarters in Helsinki, Finland, the company currently employs some 70 people worldwide.

Safe Harbor Statement

All statements herein other than statements of historical facts are forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These statements are based upon our current expectations and speak only as of the date hereof. Such statements are not guarantees of future performance and are subject to known and unknown risks and uncertainties that could cause our actual results to differ materially from those expressed or implied in such forward-looking statements. Such factors include, but are not limited to, our ability to raise additional capital, our limited operating history and revenue, our ability to attract and retain qualified personnel, our dependence on third party developers, our ability to develop new services, market acceptance of our services, legislative, regulatory and competitive developments, enforcement of our intellectual property, general economic conditions, as well as other factors set forth under the caption "Risk Factors" in our Forms 10-K filed with the SEC, and other filings with the SEC.


Virtual Piggy, Inc.
Public Relations
Sarah Hall Productions
Jenna Guarneri, 212-529-1598
Investor Relations
Peter Seltzberg, 646-415-8972
Suzanne Noble, +44 7957 371840

KEYWORDS:   United Kingdom  United States  Europe  North America  California  Germany  Ireland


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