Virtual Piggy Checks into Habbo Hotel

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Virtual Piggy Checks into Habbo Hotel

Safe youth payments now available in the world's largest online game and community for teens

LOS ANGELES--(BUSINESS WIRE)-- Virtual Piggy, Inc. (OTCBB: VPIG), an innovator in safe youth payments, today announced that it has successfully integrated into Sulake's Habbo Hotel. Habbo Hotel is the world's largest social game and online community for teenagers, with over 290 million registered characters to date in 150 countries. 90% of Habbo users are between 13-18 years old.

It is a richly colorful, multi-dimensional virtual community and social game to which users join by creating a fully customized online character called a Habbo. Habbo Hotel has over 10 million unique visitors per month making it one of the largest online teen communities in the world.

Virtual Piggy promotes financial management while empowering youth under 18 to make purchasing, saving and other money management decisions for themselves, within the boundaries setup by parents. Virtual Piggy is the leading family wallet, available online or via mobile, and is always 100% free to use.

"Given Habbo Hotel's massive membership of teens, Virtual Piggy is a perfect compliment to our rich set of payment methods," said Giorgo Paizanis, VP Monetisation at Sulake [Habbo]. "With this frictionless payment option in place, our younger teenage members will be able to safely transact while staying within limits set by their parents."

"When we started Virtual Piggy we knew that a major friction point for payments was in the online gaming space," said Dr. Jo Webber, CEO and Founder of Virtual Piggy. "We are very excited that the world's largest online game for teenagers has deployed the Virtual Piggy service. Virtual Piggy provides Habbo Hotel with a parent-approved transaction mechanism for their users and will help age gate the community to ensure players are over 13."

For information about Virtual Piggy visit

About Virtual Piggy, Inc.

Virtual Piggy, Inc. is the first e-commerce solution that enables kids to manage and spend money within parental controls. It enables parents to teach financial management through the use of a secure family wallet that is available online or via mobile and is always 100% free to use. The technology company delivers online security platforms designed for the Under 18 age group in the global online market, and also enables online businesses the ability to function in a manner consistent with the Children's Online Privacy Protection Act ("COPPA") and similar international children's privacy laws. The company is based in Hermosa Beach, CA and on the Web at:

About Habbo Hotel and Sulake

Habbo Hotel is one of the world's largest social games and communities for teens. Users join by creating a fully customized online character called a Habbo. From there, they can explore wide variety of spaces and millions of rooms created by other users in the community, play a variety of games, connect with friends, decorate their own rooms, and have fun through creativity and self expression. Currently Habbo Hotel has visitors from over 150 countries and the service is available in 12 language versions. To date, over 290 million characters have been created and the site attracts over 10 million unique visitors per month. Habbo Hotel is operated by Finnish company Sulake. With offices in 3 countries and headquarters in Helsinki, Finland, the company currently employs some 70 people worldwide.

Safe Harbor Statement

All statements herein other than statements of historical facts are forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. These statements are based upon our current expectations and speak only as of the date hereof. Such statements are not guarantees of future performance and are subject to known and unknown risks and uncertainties that could cause our actual results to differ materially from those expressed or implied in such forward-looking statements. Such factors include, but are not limited to, our ability to raise additional capital, our limited operating history and revenue, our ability to attract and retain qualified personnel, our dependence on third party developers, our ability to develop new services, market acceptance of our services, legislative, regulatory and competitive developments, enforcement of our intellectual property, general economic conditions, as well as other factors set forth under the caption "Risk Factors" in our Forms 10-K filed with the SEC, and other filings with the SEC.


Virtual Piggy
Public Relations
Sarah Hall Productions
Jenna Guarneri, 212-529-1598
Investor Relations
Peter Seltzberg, 646-415-8972

KEYWORDS:   United States  North America  New York


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