OBJE Sets Ambitious New Growth Agenda

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OBJE Sets Ambitious New Growth Agenda

SARASOTA, Fla.--(BUSINESS WIRE)-- To capitalize on last week's successful launch of Phantasmic on the Google Play app market, OBJ Enterprises (OTCBB: OBJE) will move forward with ambitious expansion plans as it works to carve out a share of the $50 billion mobile applications market.

The company is looking to make an acquisition or series of acquisitions of emerging game development companies with a library of assets that can help OBJE more effectively penetrate the mobile gaming market. OBJE is hard at work developing a groundbreaking mobile marketing solution that utilizes discrete product placement and micro-transactions to earn revenues from gaming apps in an exciting new way.

"As smartphone and tablet technologies improve by the hour, a flood of incredible new mobile games is set to hit the marketplace," said OBJE CEO Paul Watson. "We're creating new tools that will help developers successfully launch their products using proven mobile marketing techniques in a way no one has seen before."

OBJE is building its expertise in the mobile applications sector by working with developers such as FangTooth Studios and Novalon Games to create and distribute fun and engaging gaming apps. Phantasmic, the first game developed in-house by OBJE and Novalon, began earning revenues the same day it was released last week.

Obscene Interactive, OBJE's gaming division, is working to deliver a wide range of innovative gaming products for the Apple (NAS: AAPL) App Store and Google (NAS: GOOG) Play platforms alongside companies such as Glu Mobile Inc. (NAS: GLUU) and Electronic Arts (NAS: EA) .

About Obscene Interactive

Obscene Interactive, a subsidiary of OBJ Enterprises, Inc. (OBJE), is an emerging global developer of social gaming applications. OBJE's cutting-edge technology platform enables its titles to be accessible to a broad audience of consumers all over the world, supporting multiple platforms for universal appeal. Obscene Interactive is focused on delivering the best in social gaming solutions to the mass market.

For investment information and performance data, please visit www.ObsceneInteractive.com/investors.html.

Notice Regarding Forward-Looking Statements

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This news release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including statements that include the words "believes," "expects," "anticipate" or similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to differ materially from those expressed or implied by such forward-looking statements. In addition, description of anyone's past success, either financial or strategic, is no guarantee of success. This news release speaks as of the date first set forth above and the Company assumes no responsibility to update the information included herein for events occurring after the date hereof.


OBJ Enterprises
Paul Watson, 941-952-5825
President and CEO

KEYWORDS:   United States  North America  Florida


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