Family Footwear Retailer Shoe Carnival Announces 12 New Stores in 11 Cities

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Family Footwear Retailer Shoe Carnival Announces 12 New Stores in 11 Cities

Leading family footwear retailer Shoe Carnival is growing rapidly with the grand opening of 12 new stores in 11 cities opening their doors in summer 2013

EVANSVILLE, Ind.--(BUSINESS WIRE)-- Shoe Carnival, Inc. (NAS: SCVL) , a leading retailer of value-priced footwear and accessories,is putting their biggest and best foot forward this month as they announce the grand opening of 12 new stores in 11 different cities all opening their doors this month.

Shoe Carnival is excited to set up shop in the following cities: Cedar Rapids, IA; Charlotte, NC; Chicago, IL; Lansing, MI; St. Louis, MO; Greenville, NC; Cincinnati, OH; Atlanta, GA; Phoenix, AZ; Louisville, KY; Grand Rapids, MI.

Over the course of four weekends, Shoe Carnival is celebrating their expansion with a grand opening celebration at all 12 locations. Starting at 9 a.m., the first 100 customers to arrive will receive a $10 reward card to use toward anything in the store. Other special events during the day will include:

  • A drawing for free shoes for a year at 10 a.m.
  • A drawing for $1,000 cash, courtesy of Skechers at 11 a.m.
  • Doorbuster deals from 9 a.m. to noon.
  • Prizes and giveaways all weekend long.

Every Shoe Carnival store creates an exciting shopping atmosphere for customers through their open floor plan, catchy music and friendly associates. Coupled with a great selection of brands and value pricing, this family athletic shoe retailer provides a unique shopping experience that makes shoe shopping for the whole family fun! The Shoe Carnival shopping experience offers surprising values on name brand shoes like Nike, Converse, Sperry, New Balance and many more.

"We are excited to be growing rapidly across the country," says Todd Beurman, Senior Vice President of Marketing. "At Shoe Carnival our customers will find a fun shopping experience, huge selection, and a great value on name brand footwear and accessories for the entire family that is sure to thrill them."

About Shoe Carnival

Shoe Carnival, Inc. is one of the nation's largest family footwear retailers, offering a broad assortment of value priced dress, casual and athletic footwear for men, women and children with emphasis on national and regional name brands. As of July 10, 2013, the Company operates 367 stores in 32 states and Puerto Rico, and offers online shopping at Headquartered in Evansville, IN, Shoe Carnival trades on The NASDAQ Stock Market LLC under the symbol SCVL. Shoe Carnival's press releases and annual report are available on the Company's website at

Cautionary Statement Regarding Forward-Looking Information

This press release contains forward-looking statements, within the meaning of the Private Securities Litigation Reform Act of 1995, that involve a number of risks and uncertainties. A number of factors could cause our actual results, performance, achievements or industry results to be materially different from any future results, performance or achievements expressed or implied by these forward-looking statements. These factors include, but are not limited to: general economic conditions in the areas of the continental United States and Puerto Rico in which our stores are located; the effects and duration of economic downturns and unemployment rates; changes in the overall retail environment and more specifically in the apparel and footwear retail sectors; our ability to generate increased sales at our stores; the potential impact of national and international security concerns on the retail environment; changes in our relationships with key suppliers; the impact of competition and pricing; changes in weather patterns, consumer buying trends and our ability to identify and respond to emerging fashion trends; the impact of disruptions in our distribution or information technology operations; the effectiveness of our inventory management; the impact of hurricanes or other natural disasters on our stores, as well as on consumer confidence and purchasing in general; risks associated with the seasonality of the retail industry; our ability to successfully execute our growth strategy, including the availability of desirable store locations at acceptable lease terms, our ability to open new stores in a timely and profitable manner, including our entry into major new markets, and the availability of sufficient funds to implement our growth plans; higher than anticipated costs associated with the closing of underperforming stores; our ability to successfully grow our e-commerce business; the inability of manufacturers to deliver products in a timely manner; changes in the political and economic environments in China, Brazil, Europe and East Asia, where the primary manufacturers of footwear are located; the impact of regulatory changes in the United States and the countries where our manufacturers are located; and the continued favorable trade relations between the United States and China and the other countries which are the major manufacturers of footwear.

In addition, these forward-looking statements necessarily depend upon assumptions, estimates and dates that may be incorrect or imprecise and involve known and unknown risks, uncertainties and other factors. Accordingly, any forward-looking statements included in this press release do not purport to be predictions of future events or circumstances and may not be realized. Forward-looking statements can be identified by, among other things, the use of forward-looking terms such as "believes," "expects," "may," "will," "should," "seeks," "pro forma," "anticipates," "intends" or the negative of any of these terms, or comparable terminology, or by discussions of strategy or intentions. Given these uncertainties, we caution investors not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. We disclaim any obligation to update any of these factors or to publicly announce any revisions to the forward-looking statements contained in this press release to reflect future events or developments.

Shoe Carnival, Inc.
Cliff Sifford
President, Chief Executive Officer and
Chief Merchandising Officer
W. Kerry Jackson
Senior Executive Vice President
Chief Operating and Financial Officer and Treasurer
(812) 867-6471

KEYWORDS:   United States  North America  Arizona  Georgia  Illinois  Indiana  Iowa  Kentucky  Michigan  Missouri  North Carolina  Ohio


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