Activision wants to see a 'struggling' Nintendo Wii U be successful

Before you go, we thought you'd like these...
Wii U

When it comes to third-party publishers I'd argue that Activision has been one of the more supportive ones when it comes to the Nintendo Wii U. When the system first released, Activision had supported it with several big titles including Call of Duty: Black Ops 2 and Skylanders.

It's a totally different landscape for the Wii U now that it has been out for a new months and has failed to attract a large enough consumer base to appeal to publishers. It's the whole risk versus reward thing has many publishers hesitant to put games out on the system, but despite a low consumer install base, Activision has "vested interest in making them successful."

"We want to see Nintendo be successful and we want to do anything we can to help them be successful," Activision CEO Eric Hirshberg told GamesIndustry.

"Obviously the Wii U is struggling - that's not a secret, I don't think there's any other way to read the narrative right now - but they're a really good company and they've got some incredible IP that has yet to come, that they honed for that platform," he said. "We have a vested interest in making them successful."

Read more about Activision and Wii U at GameZone >


Read Full Story

People are Reading